Get started using Google Analytics
Learn how Google Analytics collects and processes data, how to set up your account, and how dimensions and metrics power your reports.
Find out how the latest generation of Google Analytics can take your measurement strategy to the next level.
Learn how Google Analytics collects and processes data, how to set up your account, and how dimensions and metrics power your reports.
Learn how to navigate the Google Analytics interface, which reports are available, how to use these reports, and manage the data you send.
Find out how Google Analytics can give you the insights you need to help meet your marketing objectives. Learn key measurement features in Analytics that can show the effectiveness of your online marketing efforts and help you get more return.After...
Get even more from your Google Analytics data! Find out how to control the data you collect, combine data from other sources, and learn about your options if you need enterprise Analytics features.
Earn a Google Analytics Certification by demonstrating your understanding of Google Analytics 4 properties, including how to set up and structure a property, and use various reporting tools and features. Get certified by passing the assessment.