Learn how to use YouTube’s Content Manager CMS to compare performance across multiple channels and assets. Unlock tools and information to help run your business efficiently. ... New Article Title Manage content at...
...Try it Try it Check your knowledge Check your knowledge New Article Title New Article Title MARK AS COMPLETE YT-CA-Cover Art New Block Title New Block Title New Block Title New Block Title New Block Title New...
Business writing is any written communication like emails, memos, presentations or reports used in a professional setting. In this module, you’ll learn how to make your business communications clear, well-structured,...
...Addresses are pretty straightforward, but make sure you don’t have any typos and the information is complete. Take care to double check the postal code, since sometimes spreadsheet software will delete leading...
Today's world is a digital one, with nearly half of the global population online. With so many people using the internet, it makes sense for a business to tap into digital. Find out what opportunities exist and how a...
Search Engine Marketing (SEM) can open up a world of opportunities when it comes to promoting your service or product. By specifically targeting people interested in your website, you can use online advertising to...
...module, you’ll discover why a healthy relationship with technology is so important, and how you can become more aware of your own online usage. You’ll also learn about the different tools you can use to help you...
Knowing how to turn digital data into actionable insights can improve your online campaign results and help you meet your goals. In this topic, you'll learn about the data cycle, how to draw actionable insights from...
Tap into the world of e-commerce and learn how to effectively sell your products online. From the tools you'll need to build your online shop from scratch, to payment methods and managing orders, this introductory...
Thanks to search engines, local directories and social networks, reaching customers who are physically close to a store is a relatively easy task. Learn some ways to take advantage of that unique opportunity to...
Steph is thinking about using an email marketing service to help her send out marketing emails for her pet supplies store. What benefits are there to using an email marketing service?
Ideas become more powerful when they’re shared. In this module, you’ll discover how simple tools like mind maps, storyboards, images and storytelling can help you share your ideas and capture the attention of your...
...this topic will show you how to put your best foot forward when creating a digital business strategy. Learn how to stand apart from the competition and how to impress customers at every point of their experience.
Linda runs a guesthouse with a website where people can book their rooms online. She’s been using web analytics to monitor how customers interact with her website. Linda uses the information to improve the site and the visitor's experience. Take a look at the following terms – do you know what they mean in the web analytics world?
Anna specialises in portrait photography. She uses her website to reach potential customers and has recently set up an SEM campaign to draw more traffic to her site. She wants to use negative keywords to make sure her ads don’t appear for people who aren’t potential customers. Which of the following keywords are the negative keywords?
From websites to local listings, mobile apps to social media, there are lots of ways to be found online. If a website is the best fit for your goals, you'll need to have a basic grasp of how they work. Even more...
