Learn how to take your business global and start selling to customers abroad. About this course Want to know what it takes to go global? Discover how to enter new markets and sell to customers around the world, with our free of charge course on how to expand a business internationally. ... Google Ateliers Numériques ,Google Ateliers Numériques...
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Omar owns a stall selling handmade cosmetics, and wants to launch an e-commerce site. He has lots of experience selling his products in person at markets, but is now hoping to reach more customers online. Can you advise Omar on how to make both his online and offline business successful?
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Make mobile work for you
Connect with customers over mobile...to include mobile in your advertising strategy. Understanding the options and tools available and how to choose the right keywords and ad formats will set you up to succeed in your first mobile marketing campaign.
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Improve your search campaigns
Promote a business with online advertisingThe world of Search Engine Marketing (SEM) is full of opportunities, but to benefit you’ll first need to master research tools and keyword selection. From there, you can improve and optimise your search campaigns to...
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Discover the possibilities of mobile
Connect with customers over mobile...life - which is why a mobile presence is important for businesses to embrace. Learn about mobile SEO. the differences between mobile sites and mobile apps, and which type of mobile marketing is right for your goals.
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Help people nearby find you online
Make sure customers find you online...who are physically close to a store is a relatively easy task. Learn some ways to take advantage of that unique opportunity to attract new customers, by mastering local advertising, mobile marketing and more.
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Maria has a pet shop in Bristol, and is writing fun blog posts about pets on her website, which are also being promoted on her social media accounts. Her goal is to try and increase product sales through content marketing efforts. Which metric is the most relevant in assessing which blog posts are contributing to increased product sales?
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Curious about copyright? Find out why it’s important to consider copyright when publishing content online. Recognize what tools are available for creators and content owners to handle copyright protection on YouTube. ... YouTube ,YouTube
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Make the most of video
Promote a business with content...Connecting with customers through this versatile medium can open up valuable advertising and content marketing opportunities. Learn how to integrate video into your online strategy, plan and produce videos on a...
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Be noticed with search ads
Promote a business with online advertisingSearch Engine Marketing (SEM) can open up a world of opportunities when it comes to promoting your service or product. By specifically targeting people interested in your website, you can use online advertising to...
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...for applying to your next job to have your resume, cover letter and application stand out to employers. This will allow you to highlight your skill set to make you more marketable. After completing this learning path, you will be able to: Conduct a successful job search using digital tools. Create an effective resume that highlights your...
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Your first steps in online success
Get a business onlineThere are many ways to promote a business online. But before you can get started, you should familiarise yourself with how these digital channels work, which options are best suited to you, and how to set up a clear...
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Review asset performance
YouTube Music Rights Management Certification... Try it Common asset administration tasks Check your knowledge Dive into downloadable reports Find out what your assets are earning Keep learning! Check your Asset Conflict report. What conflicts do you see?...
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Leverage YouTube's reporting tools
YouTube Music Rights Management Certification... Try it Answer complex questions with Content Manager CMS Check your knowledge Make the most of YouTube's APIs Store and manage data in the cloud Find out how YouTube’s data tools can help you retrieve, track, and...
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Compare delivery methods
YouTube Music Rights Management Certification...music content Follow delivery best practices Try it Review your available methods What can you do to avoid common delivery errors? Where would you go to find the most accurate technical details about ingestion for...
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Ingest content at scale
YouTube Content Ownership...assets, you can upload and manage metadata using several tools. ... New Article Title Use the basic youtube.com UI to upload and update New Article Title Use the Package Uploader to update and upload. New Article...
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Control your content through claims
YouTube Music Rights Management Certification...where claims originate Exempt specific channels from claims Try it Use campaigns to manage song UGC Become well versed in claims Check your knowledge Claims on YouTube can come from two sources: Partner-uploaded...
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Upload and match policies
YouTube Music Rights Management Certification...makes it easy to manage your rights at scale by offering three predefined policies that cover the most common situations. You can apply these to partner-uploaded content (your content) as well as user-uploaded...