Get Started as an Authorized Buyer
Learn how to set up an Authorized Buyers account and adhere to the Authorized Buyer program policies. Understand how to meet your clients’ campaign requirements with the appropriate deal type and ad format.
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Learn how to set up an Authorized Buyers account and adhere to the Authorized Buyer program policies. Understand how to meet your clients’ campaign requirements with the appropriate deal type and ad format.
Understand the basics of creating Google Search campaigns to reach your customers with the right message at the right time.
Make better advertising decisions by understanding how digital ads performance is measured and actioning data-driven insights to improve your campaigns.
Find out how the latest generation of Google Analytics can take your measurement strategy to the next level, and learn how to set up a Google Analytics 4 property for your business.
Explore advanced Video ads topics to further your knowledge of Google Ads solutions and strategies.
Creative is the largest driver of video campaign effectiveness. Learn how to build creative that works for YouTube for each marketing objective, discover YouTube creative tools and resources available to you, navigate how to test and measure creative with Video...
Learn how to use your free Google My Business to create listings that will stand out when customers search online. Take all the courses, pass the Assessment, and earn an Achievement to display on your profile.
Learn how effective tagging can improve your ad measurement, and discover which Google tagging solution is best for your business.
Grow your business by optimizing user experience after the click on mobile sites and apps. Learn ways to set up a user-focused organization and best practices for how to make the mobile experience fast, seamless, and personalized.
Grow your business by optimizing user experience after the click on mobile sites and apps. Learn ways to set up a user-focused organization and best practices for how to make the mobile experience fast, seamless, and personalized.
Advance your Display & Video 360 knowledge by exploring the digital marketing maturity framework, Connected TV, Strategic Data Files, the API and digging deeper into Programmatic Guaranteed.
Dive into the world of digital music rights on YouTube. Designed for music content owners, this course explores the tools and strategies that help teams effectively deliver content and control music assets at scale.
While you will know best how to address your students’ learning needs, Chromebooks include features that may be helpful to students who are low vision or blind, have limited motor functionality, are hard of hearing, or may need extra assistance...
Get up to speed on using Chromebooks in your classroom or institution with this structured training path.
Technology has broken physical barriers in which classrooms of history were confined. Connections to other cultures are a Meet call away and virtual tours of Machu Pichu are available to anyone with internet access. Access to this depth and breadth...
The proper use of technology helps students learn better, and as a whole it enables schools to function better. This program is an important step towards ensuring that all students learn, explore, and have a positive experience online.
For educators who are new to Google tools, this course focuses on rethinking and retooling with Google Workspace for Education Fundamentals to maximize teaching impact.
Moving beyond fundamentals, this advanced course teaches cutting-edge strategies for integrating Google in your classroom.
Improve your skills as a trainer as you learn to create and deliver inspiring training sessions on Google tools.
Expand and deepen your understanding and usage of Google Ad Manager's features to achieve your business objectives and drive revenue growth. Optimize your monetization strategies, make more impactful decisions, and grow your digital advertising business.