Improve campaign performance with optimization score
Learn how to use optimization score recommendations to get the best results from your Google Ads campaigns.
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Get Started as an Authorized Buyer
Learn how to set up an Authorized Buyers account and adhere to the Authorized Buyer program policies. Understand how to meet your clients’ campaign requirements with the appropriate deal type and ad format.
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Learn How to Create and Optimize Google Display Ads Campaigns
Master the fundamentals of creating a Google Display ads campaign to meet specific marketing objectives.
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Get Started With Campaign Manager
Master the fundamentals of Campaign Manager to create, measure, and optimize campaigns that meet your digital marketing needs.
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Create and Implement Engaging, Interactive Creatives with Google Web Designer
Google Web Designer gives you the power to design and implement engaging creative content. Use animation and interactive elements to bring your creative vision to life in a wide array of formats that seamlessly integrates with other Google products.
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Learn the basics of Google Ads Video audiences, formats and creative
Connect with your audience, reach potential customers along the entire purchase journey and meet your marketing objectives with the YouTube and Google Video ad solutions.
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Google Ads - Measurement Certification
Earn a Google Ads - Measurement Certification by demonstrating your ability to measure and optimize Google Ads campaign performance. Prepare for the certification by completing the diagnostic assessment, or proceed to get certified.
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Waze Ads Fundamentals
The Waze Ads Fundamentals course will introduce you to the fundamentals of the Waze Ads advertising platform, including the history and mission of Waze, an overview of the Waze ad formats and solutions, how to track the performance of your...
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Learn the Value of Search Ads 360
Learn how to set up your search campaigns and unlock their full potential with Search Ads 360.
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Get Started with Google AdMob
Learn how to create, manage, and report on your inventory with Google AdMob.
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Learn to build, manage, and optimize campaigns to reach your goals
Learn how to build successful campaigns using Google Ads from start to finish with this learning path optimized for account managers and planners.
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Power Your Media Plan with Display & Video 360
Learn how to plan, execute, and measure your media plan with Display & Video 360.
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Learn How to Create Google Search Campaigns
Understand the basics of creating Google Search campaigns to reach your customers with the right message at the right time.
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Drive leads with Google Ads
Drive quality leads and maximize performance for your clients.
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Drive Advertising Revenue with Google Ad Manager
Learn how to get started, create inventory, set up ad campaigns, and manage creatives with Google Ad Manager.
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Learn how to create, manage and optimize Google Ads Display campaigns
Master the fundamentals of using Google Display to deliver effective display campaigns that grow awareness, influence consideration or drive action for your business.
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Learn to measure your Google Ads campaign performance
Make better advertising decisions by understanding how digital ads performance is measured and actioning data-driven insights to improve your campaigns.
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Explore the Power of Creatives With Google Marketing Platform
Learn how Google Marketing Platforms creative solutions can help you achieve your marketing objectives and understand the right creative solutions for your marketing goals.
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Learn the basics of Shopping ads
Grow your business with Shopping ads that place your products in front of millions of online shoppers searching for what you offer.
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Learn how to make the most of Google Ads
Learn how to get the most out of Google Ads - from maximizing your performance to connecting with your customers - in order to reach your marketing goals.
