Learn how to drive successful campaign outcomes for awareness, consideration, and action goals using YouTube and Google Video advertising solutions.

After completing this foundational Google Ads Video learning path, you'll be able to:

  • Understand why YouTube is a powerful platform for users, creators, and advertisers aiming to acheive awareness, consideration, and action goals
  • Explain how to build awareness, grow consideration, and drive action with YouTube and Google Video advertising solutions
  • Summarize how to make effective video ads tailored to any marketing objective based on Google's creative guidance

Note: Some courses contain links to sites that may not be available in your preferred language or that require you to select your language.