Discover how Google Ad Manager’s privacy-forward tools can help you both improve the relevance of your ads and create a durable data strategy in an evolving regulatory landscape.

After completing this intermediate learning path, you’ll be able to:

  • Use Google Ad Manager’s regulatory and compliance tools to aid you in your efforts to comply with various regulations.
  • Activate your first-party contextual and audience-based data using Google Ad Manager to improve the relevance of your ads and grow monetization in a privacy-forward way.
  • Employ Audience Solutions to draw insights from your users' interactions with your content to responsibly deliver relevant, helpful ads and earn more revenue.

Complete this learning path to earn an award demonstrating your understanding of Google Ad Manager’s privacy-forward solutions. The award will be visible under your profile in Skillshop and is shareable externally to recognize you for the completion of this learning.

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