Grow your business by optimizing user experience after the click on mobile sites and apps. Learn ways to set up a user-focused organization and best practices to make the mobile experience fast, seamless, and personalized.

After completing this foundational mobile learning path, you’ll be able to:

  • Understand how user experience on mobile impacts marketing campaigns and business results.
  • Explain how an organization succeeds on mobile by focusing on user-centric design and conversion rate optimization.
  • Apply best practices for making mobile sites and apps fast, seamless, and personalized.