Learn to build, manage, and optimize campaigns to reach your goals
Learn how to build successful campaigns using Google Ads from start to finish with this learning path optimized for account managers and planners.
Ontwikkel uw Google Ads-expertise verder
Google Ads-leertrajecten ingedeeld op uw specifieke behoeften.
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Learn how to make the most of Google Ads
Learn how to get the most out of Google Ads - from maximizing your performance to connecting with your customers - in order to reach your marketing goals.
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Master creative essentials with Google Ads
Learn the creative essentials to build campaigns that deliver the right message across Google platforms. Understand how to make your ads relevant to your audience by using the right tools and creative formats.
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Increase awareness with Google Ads
Learn how to use Google Ads to drive increased awareness and consideration by connecting with your audience at scale, engaging them at key moments, and delivering them a message that resonates.
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Drive leads with Google Ads
Drive quality leads and maximize performance for your clients.
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Drive marketing results with Google Ads
Learn how to translate your brand vision into a coherent marketing strategy by mastering key skills – from reaching the right audience to measuring valuable campaign insights.
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Drive foot traffic to your store with Google Ads
Learn how Google Ads can help you drive traffic to your store. Note: Given the challenging environment many businesses need to operate in as a result of the COVID-19 outbreak, we understand that some of the best practices shared in...
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Improve online sales with Google Ads
Discover the tools and strategies to improve online sales by maximizing performance for your clients.
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Improve campaign performance with optimization score
Learn how to use optimization score recommendations to get the best results from your Google Ads campaigns.
