Get to Know Google Marketing Platform
Google Marketing Platform brings together Google solutions to help you reach your digital marketing goals. Discover how this useful program can help you manage your campaign from end to end.
All Activities
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Explore the Power of Creatives With Google Marketing Platform
Learn how Google Marketing Platforms creative solutions can help you achieve your marketing objectives and understand the right creative solutions for your marketing goals.
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Make Impactful Creatives with Google Web Designer
Learn how Google Marketing Platforms creative solutions can help you achieve your marketing objectives and understand the right creative solutions for your marketing goals.
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Get Started as an Authorized Buyer
Learn how to set up an Authorized Buyers account and adhere to the Authorized Buyer program policies. Understand how to meet your clients’ campaign requirements with the appropriate deal type and ad format.
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Plan Your Video Campaigns
Learn how to plan your first video campaign in Campaign Manager 360.
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Get Started with Campaign Manager 360
Master the fundamentals of Campaign Manager 360 to create, measure, and optimize campaigns that meet your digital marketing needs.
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Create and Implement Engaging, Interactive Creatives with Google Web Designer
Google Web Designer gives you the power to design and implement engaging creative content. Use animation and interactive elements to bring your creative vision to life in a wide array of formats that seamlessly integrates with other Google products.
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Plan Your Mobile Campaigns
Learn how to plan your first mobile campaign in Campaign Manager 360.
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Measure and Report on Your Mobile Campaigns
Use Campaign Manager 360's mobile-specific metrics to gain insights on your mobile campaign performance.
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Get to Know Campaign Manager 360
Learn the role Campaign Manager 360 plays within the Google Marketing Platform suite of products. Understand how different types of organizations use Campaign Manager 360 to traffic and manage creatives and run ad campaigns.
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Measure Campaign Performance
Explore Campaign Manager 360's metrics for measuring and reporting out on your campaigns.
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Build Your First Campaign
Learn how to efficiently build your first display campaign in Campaign Manager 360.
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Gather insights with Floodlight
Gain insights on campaign performance with Floodlight.
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Serve Creative Ad Formats at Scale Using Google Marketing Platform
Google Marketing Platform offers a versatile solution for serving creative ad formats at scale that can reach the right person at the right moment with the right message, while allowing you to effectively collaborate with others and manage your creatives.
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Set Up Your Audience Strategy
Use Campaign Manager 360 to determine a successful strategy for reaching your desired audience.
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Get Started with Google AdMob
Learn how to create, manage, and report on your inventory with Google AdMob.
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Explore Account and Campaign Essentials
Explore Campaign Manager 360 and learn the basics of account and campaign components.
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Power Your Media Plan with Display & Video 360
Learn how to plan, execute, and measure your first media plan in Display & Video 360.
