Advance your Display & Video 360 knowledge by exploring the digital marketing maturity framework, Connected TV, Strategic Data Files, the API and digging deeper into Programmatic Guaranteed.
Master the fundamentals of Campaign Manager 360 to create, measure, and optimize campaigns that meet your digital marketing needs.
Build on your foundational Display & Video 360 knowledge by digging deeper into Programmatic Guaranteed deals, additional creatives, optimizations with automated bidding, attribution models, and mobile app.
The Display & Video 360 Certification exam covers programmatic and direct deal campaign setup, including assigning inventory, goals, budgets, targeting, and creatives. The exam also tests on critical tasks and workflows for troubleshooting, measuring performance, and optimization.
The Search Ads 360 Certification exam covers setting up Search campaigns across multiple search engines; assigning goals, targeting, and bid strategies; troubleshooting issues; measuring the impact; and optimizing campaigns for improved performance.
This collection of learning includes intermediate-level content to help you succeed in a privacy-forward world.
Discover how Google Ad Manager’s privacy-forward tools can help you improve the relevance of your ads and create a durable data strategy in an evolving privacy landscape.
