瞭解廣告客戶選擇 YouTube 的原因
瞭解 YouTube 為何是功能強大的平台,可以協助廣告客戶提高知名度、考慮度,並達成行動目標。 ... YouTube, 為何選擇 YouTube, YouTube 短片故事, 影片, Google Ads, 行銷目標, 客戶歷程, 廣告活動, 知名度, 考慮度, 行動, 目標, 廣告活動目標, 行銷漏斗, 消費者歷程 ... YouTube 可協助品牌以真誠的態度觸及消費者,並促成購買行為 YouTube...
瞭解 YouTube 為何是功能強大的平台,可以協助廣告客戶提高知名度、考慮度,並達成行動目標。 ... YouTube, 為何選擇 YouTube, YouTube 短片故事, 影片, Google Ads, 行銷目標, 客戶歷程, 廣告活動, 知名度, 考慮度, 行動, 目標, 廣告活動目標, 行銷漏斗, 消費者歷程 ... YouTube 可協助品牌以真誠的態度觸及消費者,並促成購買行為 YouTube...
Creative is the largest driver of video campaign effectiveness. Learn how to make effective YouTube video ads for any marketing objective, discover video creative tools and resources available to you, boost creative performance with experimentation, and explore creative experimentation opportunities. Note: Some courses contain links to sites...
Use online-to-offline solutions to connect your online advertising directly to offline conversions. Implement O2O conversions like Store Visits, Store Sales, and Local Actions to measure and optimize your campaigns. ... Local actions, Store visits, Store sales ... Answer this question correctly to mark the module complete.Here are three people...
Learn how to set up audiences in Google Ad Manager and when to use certain types of audiences to more effectively match users with the inventory you’re selling. ... Audience, Audience solutions, Identifier, Segments, Audience Segments, First-party identifiers, third-party identifiers, First-party segment, third-party segment, PPID, Publisher...
Learn various types of audiences you can use in Google Ad Manager and how to more effectively match the right users with your inventory. ... Audience solutions, Audience, Identifier, Segments, Audience Segments, First-party identifiers, third-party identifiers, First-party segment, third-party segment, Audience lists, PPID, Publisher provided...
Use Google Ad Manager’s robust audience and video solutions to advance your monetization strategy. Engage users with the latest dynamic ad formats, and explore features in the privacy & messaging tab that can help support your advertising business. After completing this advanced learning path, you’ll be able to: Use Google Ad Manager’s...
Discover the Video ad formats that are best suited for action goals, as well as tips for implementing them. ... YouTube, video, action, Google Ads, Video Action Campaign, campaign setup, video campaigns, marketing objectives, skippable in-stream, in-feed ... Learn the ABCDs of Effective Creative for Action Select the option that best describes...
Uncover the Video bidding solutions that are aligned to action goals and how to implement them in Google Ads. ... YouTube, video, action, Google Ads, Video Action Campaign, campaign setup, video campaigns, marketing objectives, Target CPA, Maximize Conversions ... Select the option that best describes your learning goal to receive a more...
Learn key strategies to improve the performance of your ads ... Here are two brief surveys for you to complete Optimize with Smart Bidding Improve campaigns more efficiently Resources Answer this question correctly to mark the module complete.What are three actions that can improve your conversion rate? Show what you know To improve your...
Search Ads 360 認證測驗應考指南提供了實用資源的連結,協助您為評量做好準備。 ... Search Ads 360, Certification, Search Management., Search Ads 360 Certification ... {"grpc"=>{"mid"=>"", "score"=>0.0, "locale"=>"ca", "locations"=>[],...
「帶動離線銷售量」評量共有 50 道問題,測驗時間為 75 分鐘。 注意事項: 你必須正確回答 80% 以上的題目才能通過評量 無論是提前結束測驗或來不及作答完成,只要你在評量結束時答對的題數不足,即為不合格,也無法從答題中斷處繼續作答 進行下一道題目或按下最後一道題目的「提交」按鈕後,就不能查看或編輯先前的答案 如未通過,必須等 1 天後才能再次參加評量 ... 廣告, 以商店為中心, 全通路, 地區廣告活動, 零售業, 評估,...
瞭解在 Google Ads 中建立影片廣告活動的步驟。 ... 消費者歷程, 購物漏斗, 行銷漏斗, 廣告活動目標, 目標, 行動, 考慮度, 知名度, 廣告活動, 客戶歷程, 行銷目標, Google Ads, 影片, YouTube ... 正確回答這個問題即可完成本單元。 下列哪三個選項是 Google Ads 提供的廣告活動目標? 學以致用...
通過認證測驗,證明自己具備 Search Ads 360 知識。
Showcase your ability to make effective ads for Video, Display, App, and Search campaigns. Certified users will demonstrate an understanding of how to make effective ad creative based on Google's research-backed guidance and use helpful tools and resources throughout the creative life cycle. By earning the Google Ads Creative Certification,...
Recognize the updated navigation and advanced enterprise functionality of the new Search Ads 360. ... Search Ads 360 ... Account hierarchy To learn more about this topic, select the following links. Resources Answer this question correctly to mark the module complete.What are three new key functionalities of the new Search Ads 360 experience?...
Learn how programmatic audio ads fit into Display & Video 360 and Google Marketing Platform. ... Advertising in Audio, audio inventory, programmatic audio advertising, Display & Video 360, DV360, audio advertising landscape, audio industry trends, Cross Exchange Audio ads, YouTube Audio ... Within Display & Video 360, buyers can create, plan,...
We’re excited to announce that a new Google Ads campaign type will replace Discovery ads soon. So, before you begin learning about Discovery ads, we want to make sure you’re aware of the upcoming changes. Starting in October 2023, Demand Gen campaigns will be available to all advertisers in Google Ads and your Discovery campaigns will be...
Demonstrate your mastery of creating Google App campaigns to deliver business impact. Certified users will show they understand the fundamentals of campaign creation and advanced optimization strategies. By earning the Google Ads Apps Certification, Google recognizes your ability to: Explain how App campaigns drive marketing success by enabling...
Learn how to use Google Ads to drive increased awareness and consideration by connecting with your audience at scale, engaging them at key moments, and delivering them a message that resonates. After completing this learning path, you’ll know how to: Utilize Google Ads to increase awareness and consideration for your brand Connect with your...
Demonstrate your ability to measure and optimize digital ad performance using Google’s measurement solutions. Certified users will show they can understand the metrics that matter and can turn key insights into action to improve Google Ads performance and make an impact on their business. By earning the Google Ads - Measurement Certification,...