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  • Master creative essentials with Google Ads

    Learn the creative essentials to build campaigns that deliver the right message across Google platforms. Understand how to make your ads relevant to your audience by using the right tools and creative formats.

    • Path
    • Rating 4.8
    • Beginner

  • Waze Ads Fundamentals

    The Waze Ads Fundamentals course will introduce you to the fundamentals of the Waze Ads advertising platform, including the history and mission of Waze, an overview of the Waze ad formats and solutions, how to track the performance of your...

    • Path
    • Duration 1.3h
    • Rating 4.8
    • Award

  • Get Started as an Authorized Buyer

    Learn how to set up an Authorized Buyers account and adhere to the Authorized Buyer program policies. Understand how to meet your clients’ campaign requirements with the appropriate deal type and ad format.

    • Path
    • Duration 55m
    • Rating 4.6
    • Beginner

  • Drive marketing results with Google Ads

    Learn how to translate your brand vision into a coherent marketing strategy by mastering key skills – from reaching the right audience to measuring valuable campaign insights.

    • Path
    • Rating 5.0
    • Beginner

  • Google Ads - Measurement Certification

    Earn a Google Ads - Measurement Certification by demonstrating your ability to measure and optimize Google Ads campaign performance. Prepare for the certification by completing the diagnostic assessment, or proceed to get certified.

    • Path
    • Duration 4.7h
    • Rating 4.3
    • Beginner
    • Award

  • Discover the Next Generation of Google Analytics

    Find out how the latest generation of Google Analytics can take your measurement strategy to the next level, and learn how to set up a Google Analytics 4 property for your business.

    • Path
    • Duration 49m
    • Rating 4.4
    • Beginner

  • Learn the basics of Shopping ads

    Grow your business with Shopping ads that place your products in front of millions of online shoppers searching for what you offer.

    • Path
    • Duration 2.5h
    • Rating 4.3
    • Beginner

  • Build Your Media Strategy with Display & Video 360

    Build on your foundational Display & Video 360 knowledge by digging deeper into Programmatic Guaranteed deals, Creatives, Optimization with Automated Bidding, Attribution models, and mApp.

    • Path
    • Duration 3.2h
    • Rating 4.8
    • Intermediate

  • Make Impactful Creatives with Google Web Designer

    Learn how Google Marketing Platforms creative solutions can help you achieve your marketing objectives and understand the right creative solutions for your marketing goals.

    • Path
    • Duration 38m
    • Rating 4.7
    • Beginner

  • Learn how to make the most of Google Ads

    Learn how to get the most out of Google Ads - from maximizing your performance to connecting with your customers - in order to reach your marketing goals.

    • Path
    • Rating 5.0
    • Beginner

  • Learn the fundamentals of Google Ads Search

    Learn how to create and customize Google Search campaigns to help grow your business by getting your ads in front of more customers looking for what you offer.

    • Path
    • Duration 2.5h
    • Rating 4.6
    • Beginner

  • Get Started With Campaign Manager

    Master the fundamentals of Campaign Manager to create, measure, and optimize campaigns that meet your digital marketing needs.

    • Path
    • Duration 2.1h
    • Rating 4.6
    • Beginner