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Discover the metrics most important to measure for app growth and how Firebase can be used to power them. ... Measurement, Apps, App Metrics, apps metrics, Measuring Apps, measuring app growth, app conversion tracking, firebase ... Answer this question correctly to mark the module complete.What's the difference between Google Analytics for...

• Duration 15m
• Rating 5.0

Discover the metrics most important to measure for app growth and how Firebase can be used to power them. ... Measurement, Apps, App Metrics, apps metrics, Measuring Apps, measuring app growth, app conversion...

• Duration 15m
• Rating 5.0

Learn the value proposition of app campaigns for engagement and the prerequisites for running this type of app campaign. ... ACe, app campaigns for engagement, app campaigns for re-engagement, Firebase ... Re-engaging with app users leads to higher customer value ACe is a great solution for both app-first and hybrid advertisers, and has shown...

• Duration 17m
• Rating 5.0

...mobile management in Google Workspace for Education Android device management policies Enable device approvals iOS device management policies Windows 10 device management policies To learn more about this topic,...

• Duration 7m

Learn the value proposition of app campaigns for engagement and the prerequisites for running this type of app campaign. ... ACe, app campaigns for engagement, app campaigns for re-engagement, Firebase ... Re-engaging...

• Duration 17m
• Rating 5.0

...Knowledge check Secure device endpoints by enabling advanced mobile management in Google Workspace for Education Android device management policies Enable device approvals iOS device management policies Windows 10 device management policies To learn more about this topic, select the links below. By the end of the lesson, you’ll be able...

• Duration 7m

... In this video, you'll learn about App campaigns for actions, including determining the right actions, setting budgets, and optimization. ...

• Duration 13m
• Rating 4.3

... Join us to learn about the basics of App Monetization in Google Ad Manager. This session is best for web publishers interested in learning best practices and solutions for monetizing and optimizing mobile...

• Duration 42m
• Rating 4.8

Discover strategies to optimize user experience in both an app store listing and within the app itself. ... It's important to invest in your app store listing because it's the last opportunity to influence a user's...

• Duration 5m
• Rating 4.9
• Beginner

Explore key trends about app behavior and usage across different types of businesses. Learn how app promotion helps with discovery and engagement. ... Customers expect to connect with their favorite brands and...

• Duration 7m
• Rating 4.7
• Beginner

Connect your app to Google Analytics using the Firebase SDK. ... analytics, google analytics, ga, ga4, digital analytics ... Measuring app events Now that you know how to create a data stream for your website, let's learn how to create a data stream for a mobile app. By the end of this lesson, you'll be equipped to:Understand the steps to create...

• Duration 5m
• Rating 4.6

Learn the about the three components of creating a seamless mobile experience for your customers — deep linking, tracking conversions, and bidding on conversions. ... At some companies, silos between web and app teams...

• Duration 8m
• Rating 4.8

...provider, link your analytics account to Google Ads, and import the conversion data into Google Ads.App campaigns require a minimum of 300 unique user conversions over a 30 day period.Before starting any app...

• Duration 8m
• Rating 4.8
• Beginner

Connect your app to Google Analytics using the Firebase SDK. ... analytics, google analytics, ga, ga4, digital analytics ... Measuring app events Now that you know how to create a data stream for your website, let's...

• Duration 5m
• Rating 4.6

...Analytics journey. ... google analytics 360, google analytics, firebase analytics, cross device reporting, app and web analytics, app + web, analytics, google analytics for firebase, google analytics 4 properties,...

• Duration 9m
• Rating 4.5

...Analytics journey. ... google analytics 360, google analytics, firebase analytics, cross device reporting, app and web analytics, app + web, analytics, google analytics for firebase, google analytics 4 properties,...

• Duration 9m
• Rating 4.5

Explore how marketers analyze reporting and use measurement solutions to optimize App campaigns. ... Answer all “Show what you know” questions to mark this module complete.You're running an App campaign for OneStop,...

• Duration 9m
• Rating 4.7
• Beginner

Become familiar with the basic steps of campaign setup. Learn the techniques for building audiences and how audiences differ between App Campaigns for installs (ACi) and App Campaigns for engagement (ACe) and how to set up ACe in Google Ads. ... ACe, app campaigns for engagement, app campaigns for re-engagement, Firebase ... The basic steps to...

• Duration 10m
• Rating 4.3

Explore why apps are important to advertiser business objectives and how to set up advertisers for success with Google's app solutions. ... Apps are here to stay Show what you know Resources Pre-pandemic, apps were an essential part of everyday life That trend has only accelerated, and apps have become even more essential… It's not just...

• Duration 7m
• Rating 4.7

A founding principle to driving apps growth is putting the user first. After that all else will follow. If your marketing objective is to increase awareness, this is a collection of modules to help you build a comprehensive solution and use the right tools to measure impact. ... If your marketing objective is to increase apps growth, take this...

• Path
• Duration 2.1h
• Rating 4.8
• Intermediate

Demonstrate your mastery of creating Google App campaigns to deliver business impact. Certified users will show they understand the fundamentals of campaign creation and advanced optimization strategies. By earning the Google Ads Apps Certification, Google recognizes your ability to: Explain how App campaigns drive marketing success by enabling...

• Path
• Duration 2.8h
• Rating 4.6
• Beginner
• Award

... In this video, you'll learn about App campaigns for pre-registration (ACpre), including requirements, budgeting, and optimization. ...

• Duration 7m
• Rating 4.8

... In this video, you'll learn about tROAS bidding for App campaigns, including requirements, setup, bidding, and budget setting. ...

• Duration 17m
• Rating 3.9

Learn why human guidance is necessary in a world of automated campaigns. ... As machine learning becomes more widely used, savvy marketers and agencies are realizing two things: Expertise in machine learning and...

• Duration 3m
• Rating 4.7
• Beginner