All Activities

Get to Know Google Marketing Platform

Google Marketing Platform brings together Google solutions to help you reach your digital marketing goals. Discover how this useful program can help you manage your campaign from end to end.

• Duration 10m
• Rating 4.7
• Beginner

Measure and Report on Your Video Campaigns

Use Campaign Manager 360's video-specific metrics to gain insights on your video campaign performance.

• Duration 5m

Get Started with Campaign Manager 360

Master the fundamentals of Campaign Manager 360 to create, measure, and optimize campaigns that meet your digital marketing needs.

• Path
• Duration 2.1h
• Rating 4.7
• Beginner

Gather insights with Floodlight

Gain insights on campaign performance with Floodlight.

• Duration 12m
• Rating 4.8

Plan Your Video Campaigns

Learn how to plan your first video campaign in Campaign Manager 360.

• Duration 7m
• Rating 5.0

Serve Creative Ad Formats at Scale Using Google Marketing Platform

Google Marketing Platform offers a versatile solution for serving creative ad formats at scale that can reach the right person at the right moment with the right message, while allowing you to effectively collaborate with others and manage your creatives.

• Path
• Duration 1.3h
• Rating 4.8
• Intermediate

Build Your First Campaign

Learn how to efficiently build your first display campaign in Campaign Manager 360.

• Duration 14m
• Rating 4.0

Measure Campaign Performance

Explore Campaign Manager 360's metrics for measuring and reporting out on your campaigns.

• Duration 12m
• Rating 4.3

Get Started with Google AdMob

Learn how to create, manage, and report on your inventory with Google AdMob.

• Path
• Duration 2.5h
• Rating 4.8
• Beginner
• Award

Our Audience

• Duration 3m
• Rating 4.5

Set Up Your Audience Strategy

Use Campaign Manager 360 to determine a successful strategy for reaching your desired audience.

• Duration 7m
• Rating 4.6

Power Your Media Plan with Display & Video 360

Learn how to plan, execute, and measure your first media plan in Display & Video 360.

• Path
• Duration 2.1h
• Rating 4.4
• Beginner

Measure and Report on Your Mobile Campaigns

Use Campaign Manager 360's mobile-specific metrics to gain insights on your mobile campaign performance.

• Duration 11m
• Rating 5.0

Plan Your Mobile Campaigns

Learn how to plan your first mobile campaign in Campaign Manager 360.

• Duration 5m
• Rating 3.9

Get to Know Campaign Manager 360

Learn the role Campaign Manager 360 plays within the Google Marketing Platform suite of products. Understand how different types of organizations use Campaign Manager 360 to traffic and manage creatives and run ad campaigns.

• Duration 11m
• Rating 4.8

Explore Account and Campaign Essentials

Explore Campaign Manager 360 and learn the basics of account and campaign components.

• Duration 8m
• Rating 5.0

Create and Implement Engaging, Interactive Creatives with Google Web Designer

Google Web Designer gives you the power to design and implement engaging creative content. Use animation and interactive elements to bring your creative vision to life in a wide array of formats that seamlessly integrates with other Google products.

• Path
• Duration 1.4h
• Rating 4.9
• Intermediate

Execute Your Mobile Campaign

Build your first mobile campaign in Campaign Manager 360.

• Duration 7m
• Rating 5.0

Why Waze Ads

• Duration 3m
• Rating 4.3

Best Practices

• Duration 3m
• Rating 4.7

Introduction to Waze

• Duration 3m
• Rating 4.5

Formats that Matter

• Duration 3m
• Rating 4.6

Get Started with Verification

Remain compliant by using the Verification tool.

• Duration 8m
• Rating 4.0

Get Started as an Authorized Buyer

Learn how to set up an Authorized Buyers account and adhere to the Authorized Buyer program policies. Understand how to meet your clients’ campaign requirements with the appropriate deal type and ad format.

• Path
• Duration 55m
• Rating 4.7
• Beginner