Google Ads
Grow your skills using Google Ads to advertise your business online, and get Google Ads Certified.
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Google Ads Certifications
Showcase your mastery of Google Ads by getting certified in Search, Display, Video, Shopping ads, Apps and Measurement
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Apply your Google Ads knowledge
Practice setting up and managing your Google Ads campaigns.
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Build upon your Google Ads expertise
Google Ads learning paths organised by your specific needs.
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Google Ads Search
Learn the fundamentals of Google Search campaigns and get Google Ads certified.
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Google Ads Display
Learn the fundamentals of Google Display campaigns and get Google Ads certified.
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Google Ads Video
Learn the fundamentals of Google Video campaigns and get Google Ads certified.
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Shopping Ads
Learn the fundamentals of Shopping campaigns and get Google Ads certified.
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Google Ads – Measurement
Learn the fundamentals of measuring digital ad performance and get Google Ads certified.
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Google Ads Apps
Learn the fundamentals of App campaigns and get Google Ads certified.
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Smart Campaigns
Learn the fundamentals of Google Ads Smart campaigns.
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Mobile
Learn the basics of improving mobile experience beyond the click.
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Privacy
Learn how privacy-related changes are impacting the digital advertising ecosystem, what Google is doing to better support marketers while respecting user privacy and what actions you can take to future-proof your advertising.
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AI-powered ads
Learn the fundamentals of AI-powered ads.
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Grow offline sales
Learn the fundamentals of growing offline sales and get Google Ads certified.