Google Ads

Grow your skills using Google Ads to advertise your business online, and get Google Ads Certified.

Google Ads Certifications

Showcase your mastery of Google Ads by getting certified in Search, Display, Video, Shopping ads, Apps and Measurement
Apply your Google Ads knowledge

Practice setting up and managing your Google Ads campaigns.
Build upon your Google Ads expertise

Google Ads learning paths organised by your specific needs.
Google Ads Search

Learn the fundamentals of Google Search campaigns and get Google Ads certified.
Google Ads Display

Learn the fundamentals of Google Display campaigns and get Google Ads certified.
Google Ads Video

Learn the fundamentals of Google Video campaigns and get Google Ads certified.
Shopping Ads

Learn the fundamentals of Shopping campaigns and get Google Ads certified.
Google Ads – Measurement

Learn the fundamentals of measuring digital ad performance and get Google Ads certified.
Google Ads Apps

Learn the fundamentals of App campaigns and get Google Ads certified.
Smart Campaigns

Learn the fundamentals of Google Ads Smart campaigns.
Mobile

Learn the basics of improving mobile experience beyond the click.
Privacy

Learn how privacy-related changes are impacting the digital advertising ecosystem, what Google is doing to better support marketers while respecting user privacy and what actions you can take to future-proof your advertising.
AI-powered ads

Learn the fundamentals of AI-powered ads.
Grow offline sales

Learn the fundamentals of growing offline sales and get Google Ads certified.