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Build Upon Your Google Ads Expertise

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Google Ads learning paths organized by your specific needs.

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  • Drive foot traffic to your store with Google Ads

    Learn how Google Ads can help you drive traffic to your store. Note: Given the challenging environment many businesses need to operate in as a result of the COVID-19 outbreak, we understand that some of the best practices shared in...

    • Path
    • Rating 5.0
    • Beginner
  • Master creative essentials with Google Ads

    Learn the creative essentials to build campaigns that deliver the right message across Google platforms. Understand how to make your ads relevant to your audience by using the right tools and creative formats.

    • Path
    • Rating 5.0
    • Beginner
  • Increase awareness with Google Ads

    Learn how to use Google Ads to drive increased awareness and consideration by connecting with your audience at scale, engaging them at key moments, and delivering them a message that resonates.

    • Path
    • Rating 5.0
    • Beginner
  • Drive marketing results with Google Ads

    Learn how to translate your brand vision into a coherent marketing strategy by mastering key skills – from reaching the right audience to measuring valuable campaign insights.

    • Path
    • Rating 5.0
    • Beginner
  • Learn how to make the most of Google Ads

    Learn how to get the most out of Google Ads - from maximizing your performance to connecting with your customers - in order to reach your marketing goals.

    • Path
    • Rating 5.0
    • Beginner