Foundations of AI-Powered Performance Ads
Understand the value of Google’s AI solutions and build confidence in implementing and optimizing them within a marketing strategy.
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Achieve Your Goals with Performance Max
Keep your marketing objectives at the center of Google Ads campaigns with Performance Max. Use this fully automated campaign type to simply optimize performance and how to reach potential customers across Google properties.
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AI-Powered Performance Ads Certification
Earn a Google Ads AI-Powered Performance Ads Certification by demonstrating your mastery of Google’s cross-channel AI solutions and learn how to create and optimize these campaigns to achieve business goals. Prepare for the certification by completing the diagnostic assessment, or...
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Google Ads Search Certification
Demonstrate your mastery of building and optimizing Google Search campaigns.
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Foundations of AI-Powered Search Ads for Strategists
Learn how to create and customize Google Search campaigns to help grow your business by getting your ads in front of more customers looking for what you offer.
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Google Ads Search Professional Certification
Demonstrate your ability to strategize, develop, manage and optimize Google Ads Search campaigns.
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Foundations of AI-Powered Search Ads for Practitioners
Create and optimize AI-powered Search campaign targeting, bidding, and assets to achieve marketing goals.
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Intermediate AI-Powered Search Ads for Strategists & Practitioners
Identify valuable best practices in Search campaign optimization, then apply them to your campaigns. Evaluate your campaign results and increase performance for your business.
