Businesses of any size can take advantage of Google My Business, but how do you manage at scale? In this course, we’ll help you navigate verifying locations in bulk and cover how to power campaigns in AdWords using...
The world of Search Engine Marketing (SEM) is full of opportunities, but to benefit you’ll first need to master research tools and keyword selection. From there, you can improve and optimise your search campaigns to...
To make display ads succeed, it is important to first understand how advertising networks connect businesses who want to advertise, with websites with ad space to sell. You can then harness the power of retargeting...
Use campaigns to better leverage user re-uploads of your content and drive traffic back to your channel. ... What are campaigns and how do they work? Select the best campaign type for you Create your campaign Check...
By incorporating a mix of both display and search engine advertising, you’ll be able to maximise your online visibility. Learn about the benefits of display and search ads, how they differ and how to find and target...
Code is what powers so much of what we do online, both for work and play. In these videos, you'll learn what code is, why so many coding languages exist, and how they are matched to achieve specific tasks. Most...
Understanding how copyright protects content will help you manage your content and respect the rights of others on the YouTube platform. ... Introduction Know how copyright helps you Know how copyright helps you...
