... Module 1: Local Inventory Ads Section 1: The ‘Why’ and ‘What’ of Local Inventory Ads Section 2: LIA Introduction Section 3: LIA Optimization Section 4: LIA Reporting Local Inventory Ads lets you show products and store information to shoppers who are nearby and searching on Google. Their primary purpose is to drive consumers to your...
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... Module 5: Optimizing to Omnichannel value Including Store visits or store sales in Smart Bidding allows Advertisers to maximize ROI across all touchpoints of the customer journey and uses machine learning to factor in all key signals such as device, location, time of day, etc. to predict performance for every single auction, saving you time...
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Module 1: Local Inventory Ads
Advanced Omnichannel Certificate... Module 1: Local Inventory Ads Section 1: The ‘Why’ and ‘What’ of Local Inventory Ads Section 2: LIA Introduction Section 3: LIA Optimization Section 4: LIA Reporting Local Inventory Ads lets you show products and...
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Module 5: Optimizing to Omnichannel Value
Advanced Omnichannel Certificate... Module 5: Optimizing to Omnichannel value Including Store visits or store sales in Smart Bidding allows Advertisers to maximize ROI across all touchpoints of the customer journey and uses machine learning to...
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Data for content owners
YouTube Content Ownership...when you didn’t upload the videos containing it—can provide insights around producing, supporting, or distributing content in the future. You may gain additional insights based on how frequently—and...
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Compare delivery methods
YouTube Music Rights Management Certification...profilesDDEX has published a set of Release Profiles to streamline common uses of the feed. YouTube supports these three profiles: This profile is used to deliver sound recording ownership and Content ID rights...
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Give and Receive Feedback
Succeed in the Workplace...effectively. ... workplace, skills, digital skills, applied digital skills, digital tools, professional emails, email, online tools ... Learn to give and receive written feedback effectively. ... In these free...
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Connect and Collaborate From Anywhere with Digital Tools
Succeed in the Workplace...online tools. ... workplace, skills, digital skills, applied digital skills, digital tools, professional emails, email, online tools ... Improve your digital collaboration and communication skills using online...
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Review asset performance
YouTube Music Rights Management Certification...revenue reports in Content Manager CMS. These contain revenue and performance data related to advertising-supported videos and their assets. Here’s an example of one question you can answer with these reports: The...
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Get familiar with music copyright
YouTube Music Rights Management Certification...advice.Note: Any red links you see throughout these lessons will lead you out of the course, either to a support article on YouTube, a YouTube feature, or to another external site. Clicking on these links isn't...
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... Module 3: Local Campaigns/ Performance Max for store goals Local Campaigns migration to Performance Max for store goals The way people search for local stores and the frequency of their visits has changed dramatically in the last few years. In fact, 80% of shoppers visit the stores less often, but when they do, the purchase rate and shopping...






