...digital data into actionable insights can improve your online campaign results and help you meet your goals. In this topic, you'll learn about the data cycle, how to draw actionable insights from raw data, and...
Sam has recently decided to launch an online fitness coaching service. He has registered a domain name and set up a website, but is unsure of how to launch his business online in a way that will help him grow sustainably. Help Sam create his own online business strategy, by selecting the correct steps he should take.
Omar owns a stall selling handmade cosmetics, and wants to launch an e-commerce site. He has lots of experience selling his products in person at markets, but is now hoping to reach more customers online. Can you advise Omar on how to make both his online and offline business successful?
...why a healthy relationship with technology is so important, and how you can become more aware of your own online usage. You’ll also learn about the different tools you can use to help you develop and maintain...
Jim owns a local bike shop and wants to be noticed more by the people in his town. He decides to use the internet to connect with customers online by creating a listing for his business in a local directory like Google My Business. Help Jim create his listing by choosing the minimum information he should add.
Jane owns a florist in a small village; she has a loyal local customer base but would like to increase the reach of her business to appeal to a wider area. Networking would ensure Jane could publicise her services to others. Can you help her identify which of these situations would be classed as a networking opportunity?
Linda owns a guesthouse and has a website where customers can book and pay for rooms in advance. Linda uses SEM to create targeted ads for her rooms. She’s now looking at the analytics data for the different ad campaigns she runs. Take a look at the analytics data for the three campaigns. Select as TRUE the campaign that is performing least...
Content owners and creators should know when to grant or obtain copyright permissions and licenses, as well as how concepts such as fair use, fair dealing, and public domain may impact their work. ... Introduction...
...your life rather than distracts from it? In this module, you’ll discover why a healthy relationship with technology is so important, and how you can become more aware of your own online usage. You’ll also learn about the different tools you can use to help you develop and maintain healthy tech habits. ... Google Ateliers Numériques ,Google...
Whether you want to keep drivers safe, reduce congestion, or better understand what’s happening on your roads, you’re in the right place. This course is your hands-on introduction to Waze tools that help organizations like yours respond faster, plan smarter, and communicate directly with drivers. No tech background required, just a desire to...
...use FAQs here. A remix or mashup of copyrighted material may require permission from the content owner.U.S. courts will evaluate fair use on a case-by-case basis to determine the specific outcome.YouTube has a...
...this course** Discover the new Fundamentals of Digital Marketing course and learn about current digital marketing topics, from AI tools to video marketing. Go at your own pace and explore 17 modules packed with practical exercises and real-world examples, gaining actionable insights that you can apply to grow your business or career. All...
To make display ads succeed, it is important to first understand how advertising networks connect businesses who want to advertise, with websites with ad space to sell. You can then harness the power of retargeting...
In this course, we'll explore the connection between the Waze map editor and the Waze app, discuss issues you can fix on your own, be introduced to the Waze Community of volunteers, with their map editor levels and roles, get an overview of the Waze Map Editor, and guide you through the initial steps to start editing. After completing the Basic...
...to Store Visits). New beta in 2022: Get the flexibility and customization you need to bid toward omnichannel goals for your specific business objectives with Value Rules for Store Visits and Store Sales. With this...
Search Engine Optimisation might sound like a mouthful, but once you understand how search engines work you'll be on your way to becoming SEO confident. Learn how to develop an adaptable SEO plan, identify the most...
