Anna specialises in portrait photography. She uses her website to reach potential customers and has recently set up an SEM campaign to draw more traffic to her site. She wants to use negative keywords to make sure her ads don’t appear for people who aren’t potential customers. Which of the following keywords are the negative keywords?
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Lee is currently trying to promote a free eBook download on his website. He has spent time creating compelling emails and posting updates on his social media accounts. He decides to use data to work out if actionable insights can improve the success of his non-paid promotional efforts. Here are the highlights of the data that was gathered: - 75%...
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Set your usage and match policies
YouTube Content OwnershipPolicies define how YouTube handles your claimed content. Get versed on how you decide when to monetize, track, or block videos for which you have rights. ... Introduction Set your policies to support your business...
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...and settings for working in a document. Learn to build, organize, and format a spreadsheet. Learn spreadsheet functions, filters, and charts. Learn presentation themes, text, and transitions using Google Slides. Learn how to add photos, images, videos, and shapes to a presentation. Note: Some videos contain links to sites that may not be...
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Give and Receive Feedback
Succeed in the Workplace...effectively. ... workplace, skills, digital skills, applied digital skills, digital tools, professional emails, email, online tools ... Learn to give and receive written feedback effectively. ... In these free...
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Send Emails in the Workplace
Succeed in the WorkplaceLearn how to write professional emails for specific workplace situations. ... workplace, skills, digital skills, applied digital skills, digital tools, professional emails, email, online tools ... Learn how to...
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... Module 4: Measuring Offline Impact Section I: Store Visits Measurement Section II: Store Sales Measurement Having learned about the different omnichannel formats and campaign solutions, it is time to look at how to successfully measure foot traffic and sales driven by these solutions. When it comes down to it, clients want numbers to back up...
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...technology to seamlessly provide them with the information and services they need, precisely when they need it. Whether it’s trying out a new product in-store, buy it online and pickup for quicker availability or looking for that in-store experience and expert advice - Google’s omnichannel products help connect customers with the businesses...
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Ingest content at scale
YouTube Content Ownership...a single video. As your videos are uploaded, you can manually add metadata, policy information, set up monetization, and take other content optimization actions.You can edit content that’s already been uploaded in...
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...using Google Meet. Use Google Chat to communicate with your team, customers, or business associates. Learn to schedule, prepare for, and run a successful meeting with digital tools. Organize your files by creating folders in Google Drive. Manage communication for your large-scale group project with digital tools. Note: Some videos contain...
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...searching on Google. Their primary purpose is to drive consumers to your brick-and-mortar stores to complete a purchase (although they still have the option to purchase online as well). Available countries: Local Inventory Ads have launched in 20 countries globally. In Europe, you can currently run LIA in Austria, Denmark, France, Germany,...
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Master the skills needed for applying to your next job to have your resume, cover letter and application stand out to employers. This will allow you to highlight your skill set to make you more marketable. After completing this learning path, you will be able to: Conduct a successful job search using digital tools. Create an effective resume...
