Matt runs an online vintage record store in the UK. He wants to expand into new markets, but doesn’t know where to begin. What tools can help him choose his new market?
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Matt runs an online vintage record store in the UK. He wants to expand into new markets, but doesn’t know where to begin. What tools can help him choose his new market?
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Seth would like to make sure as many interested customers as possible are seeing his business’s website displayed in their search results. What are a few things he could pay attention to in order to achieve this?
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Get noticed locally
Get a business onlineIf you have a physical storefront, you'll need to harness local online marketing in order to reach customers. Ensure you're visible to people close to your store by creating a listing in local directories, engaging in...
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Help people nearby find you online
Make sure customers find you onlineThanks to search engines, local directories and social networks, reaching customers who are physically close to a store is a relatively easy task. Learn some ways to take advantage of that unique opportunity to...
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Seth is considering advertising his business using paid search results. What do you think makes paid search advertising so effective as a marketing method? Look at the following statements and decide whether they are true or false.
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Matt has found out there’s a growing market for vintage records in Portugal. He now needs to identify insights on his new audience using a variety of tools. Can you help him match the correct tool with its corresponding insight?
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Matt has found out there’s a growing market for vintage records in Portugal. He now needs to identify insights on his new audience using a variety of tools. Can you help him match the correct tool with its corresponding insight?
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Dave's been out of work for a while. He's currently job hunting and just secured an interview where he'll need to give a short presentation on his past achievements. What self-promotion tips would you give Dave to help him nail it?
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Ryan has written some KPIs to help his fitness centres achieve the business goal of “improving overall client satisfaction”. Review these four KPIs. Which do you think fit the criteria of being specific, measurable, attainable, relevant and time-bound?
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Seth’s coffee shop is unique – it has an outside roof terrace and a library area so customers can read while they sip. He also sells rare coffee beans imported from Peru. What are a few techniques he could use to make his website more relevant to its desired users?
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Boost Student Research Skills
Fundamentals Training...easy rule that can be applied when searching online is the ‘Rule of 3’. Encourage all students to compare three sources of information before coming to a conclusion on any given topic. A common misconception...
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Build Your Own Learning Network
Fundamentals Training...By joining my local GEG, I can find others in my area to help me with this transition. I am the only physics teacher in my school. It’s difficult to find teachers in my school to collaborate with. Using Google...
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...tools for knowledge and access 21st century skills When you have a question about teaching, technology, or anything related to education, you can ask your Personal Learning Network (PLN). Someone, somewhere, will have ideas and resources for you. You only need to ask. Likewise, when you build a community of learning professionals, you are...
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Introduction to using Google Workspace for Education in the classroom
Basic use of Google Workspace for Education Fundamentals...education, you can ask your Personal Learning Network (PLN). Someone, somewhere, will have ideas and resources for you. You only need to ask. Likewise, when you build a community of learning professionals, you are...
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Help Students Shape Their Own School Experiences
Advanced Training...to make sure you got this lesson (and that we give you credit for it)! Building student agency has come to the forefront of modern education. How can students have a positive impact on their own education and...
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Waze’s ad formats can help you capture attention and prompt action during relevant in-car moments. In this section you’ll learn how our formats are designed to influence navigation behaviors and drive impact. ... Stand Out From the Crowd Navigation Behaviors: Formats That Matter Join Your Consumers on the Ride Offer Awareness Call to Actions &...
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...the diverse groups that make up classrooms. We'll provide strategies for educators to create culturally responsive learning environments. ... Technology has broken physical barriers in which classrooms of history were confined. Connections to other cultures are a Meet call away and virtual tours of Machu Pichu are available to anyone with...
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Use Google Meet to Connect to the World
Advanced Training...wanted a way to make a global connection by talking to students in another country. I posted to my local GEG communities asking if anyone was interested in connecting classrooms. We were able to find a Peace Corps...
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Create a World to Explore with Students
Advanced Training...sure you got this lesson (and that we give you credit for it)! Teachers work tirelessly to make content come alive for students. Whatever the subject area, students should be able to comprehend and connect with...
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Resources
Easy video creation for teaching and learning with Google Vids...draft of your video with Gemini, use templates, or design videos from scratch. Vids is available on computer only, th ... Online video creation app for Google Workspace Generate a first draft of your video with...