... Module 3: Local Campaigns/ Performance Max for store goals Local Campaigns migration to Performance Max for store goals The way people search for local stores and the frequency of their visits has changed dramatically in the last few years. In fact, 80% of shoppers visit the stores less often, but when they do, the purchase rate and shopping...
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Segment Restrictions - Step by Step
Waze Map Editor Advanced - Segment Restriction... Segement Restrictions - video Whatś next? Practice Time How to New Block What's next? New Block Title New Block Title New Block Title New Block Title New Block Title New Block Title New Block Title New Block Title...
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Use CMS to monitor multiple channels
YouTube Music Rights Management Certification... Manage content at scale with CMS Manage multiple channels and roles Check your knowledge Try it Security requirements for channels you manage Review the YouTube Operations Guide for comprehensive instructions on...
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WME Advanced Segment Editing
Waze Map Editor - Advanced Segment Editing... Advanced Segment Editing - Intro What's next? Intro + What’s a “snapper” Road width and position Doglegs + Road split At-grade-connectors At-grade-connectors Angles heuristics New Block Title New Block Title New...
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Shared ownership and multiple-claim scenarios
YouTube Music Rights Management Certification... Make sense of multiple claims Check your knowledge Try it Get your fair share of revenue Monitor and act upon shared claims How policies apply when you share asset ownership If you share ownership of an asset, you...
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Advanced Editing Step-by-Step Guide
Waze Map Editor - Advanced Segment Editing... Advanced Editing Step-by-Step Guide title What's next? How to create a Dogleg? How to set road width? Converting a V Split into a Dogleg How to override turn instruction? New Block Title New Block Title New Block...
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Upload and match policies
YouTube Music Rights Management Certification... Check your knowledge Consider your circumstances Try it Set your policies to support your business Tailor your policies to fit Require a manual review of claims Assign predefined policies at scale When would you...
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Waze Traffic Events & Push Notifications
Waze Map Editor - Road Closures and Traffic Events... Article 1 - Waze Events and Road Closures Article 6 Event Push Notifications Article 4 - Match each of the following scenarios Article 2- The Three Types of Events Article 8 What's Next? Article 3 How Do You...
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Local shopping: searching online and shopping in-store
Pointy, a part of Google... Google Google ... Local shopping is changing. While many shoppers appreciate convenience and the tactile experience of being in a store, more people are beginning their shopping journey online....
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Module 5: Optimizing to Omnichannel Value
Advanced Omnichannel Certificate... Module 5: Optimizing to Omnichannel value Including Store visits or store sales in Smart Bidding allows Advertisers to maximize ROI across all touchpoints of the customer journey and uses machine learning to...
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... Module 4: Measuring Offline Impact Section I: Store Visits Measurement Section II: Store Sales Measurement Having learned about the different omnichannel formats and campaign solutions, it is time to look at how to successfully measure foot traffic and sales driven by these solutions. When it comes down to it, clients want numbers to back up...
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Manage your business with CMS
YouTube Content OwnershipLearn how to use YouTube’s Content Manager CMS to compare performance across multiple channels and assets. Unlock tools and information to help run your business efficiently. ... New Article Title Manage content at...
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Module 3: Local Campaigns/ Performance Max for store goals
Advanced Omnichannel Certificate... Module 3: Local Campaigns/ Performance Max for store goals Local Campaigns migration to Performance Max for store goals The way people search for local stores and the frequency of their visits has changed...
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Manage multi-claim scenarios
YouTube Asset MonetizationDetermine what happens in scenarios with multiple claims, to see when and where content is monetized. ... Introduction Make sense of multiple claims Make sense of multiple claims New Article Title Scenarios Scenarios...
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... Module 1: Local Inventory Ads Section 1: The ‘Why’ and ‘What’ of Local Inventory Ads Section 2: LIA Introduction Section 3: LIA Optimization Section 4: LIA Reporting Local Inventory Ads lets you show products and store information to shoppers who are nearby and searching on Google. Their primary purpose is to drive consumers to your...
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Choose effective references
YouTube Music Rights Management Certification... Look out for invalid references Try it Select acceptable references Check your knowledge Resolve any reference overlaps Exclude third-party content from references Always check your references Sometimes, Content...











