Build on your foundational Display & Video 360 knowledge by digging deeper into Programmatic Guaranteed deals, Creatives, Optimization with Automated Bidding, Attribution models and mApp. After completing this intermediate learning path, you'll be able to: Determine the appropriate deal strategy for a programmatic deal buys and implement using...
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In this section, you’ll learn about what makes our Waze audience unique and valuable around the world. ... Knowledge Check In this course, you will learn about the strategy and effectiveness of Waze Ads, including:Destination-Based Marketing: Waze turns your location into a destination by interacting directly with drivers in motion.Data and...
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Accurate measurement depends on effective tagging. So what are tags, and why are they so powerful? And how are Google’s tagging solutions equipped to handle changes in the privacy ecosystem? ... code, dynamic tagging, dynamic tag, html, html tag, java, javascript, js, measure, measurement, pixel, site code, site pixel, site tagging, sitewide...
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Master the fundamentals of using Google App campaigns to deliver relevant ads, and grow your business with the power of machine learning. After completing this foundational Google Ads Apps learning path, you'll be able to: Explain how App campaigns drive marketing success by enabling user discovery and engagement Create an App campaign to meet a...
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Small editorial errors are some of the most common reasons ads are prevented from running. These are super simple to prevent once you understand Google’s philosophy. We’ll give you some basic rules to keep in mind when you’re writing your ads. ... policy ... Small editorial errors are some of the most common reasons ads are prevented from...
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Connect with your audience and meet your marketing objectives with the YouTube and Google Video ad solutions. Discover ad formats designed to capture the attention of today’s consumer and pair them with YouTube audience solutions to deliver more relevant ads at scale. Boost your campaign performance with creative strategies for telling effective...
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Whether you’re a marketing strategist or an account manager looking to drive results, start your journey here. ... adsskills ... Google Ads ,Google Ads ,Google Ads ,Google Ads ,Google Ads ,Google Ads ,Google Ads ,Google Ads ,Google Реклама
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Creative is the largest driver of video campaign effectiveness. Learn how to build effective YouTube video ads for any marketing objective, discover YouTube creative tools and resources available to you, navigate how to test and measure creative with Video Experiments, and explore advanced creative opportunities. Note: Some courses contain links...
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Chromebooks are easy-to-use, fast, and secure computers. This makes them a favorite for teachers as it removes the technology hassles, letting you focus on teaching and learning. Throughout the lessons that follow you will learn how to best take advantage of these devices in your classroom, from basic use and customization to integrating Google...
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Welcome! Whether you’re just getting started with Waze’s advertising solutions, or looking to learn best practices, the Waze Fundamentals course will help you make the most of your campaigns. From learning about Waze’s community and audience you can reach with your campaigns, to creative best practices that can help you stand out from the crowd,...
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You’re about to test your Waze knowledge. The Waze Ads Fundamentals assessment consists of 28 questions and takes 35 minutes to complete. Keep in mind: You’ll need a score of 80% or higher to pass If you end the assessment early or the timer runs out before you’ve answered enough questions correctly, you won’t pass. ... You’re about to test your...
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Google Marketing Platform Product Certifications identify qualified users who demonstrate the ability to perform critical tasks and workflows with Platform products. The certification exams are designed for users with real-world, hands-on experience using Google Marketing Platform products, and test on specific predetermined criteria aligned...
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Master the essentials of Google Ad Manager and manage your inventory. Learn how to get started, create inventory, set up ad campaigns, and manage creatives with Google Ad Manager. After completing this foundational Ad Manager learning path, you'll be able to:1) Set up an Ad Manager Network.2) Create inventory, ad campaigns, and creatives in Ad...
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Discover the essentials of planning, executing, and measuring your media plans in Display & Video 360. Explore how to design, produce and manage high impact ads and learn how to get your ad in front of the users you want to reach the most. After completing this foundational Display & Video 360 learning path, you'll be able to: 1) Discover...
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Welcome to Advanced training. By reading, watching videos, and doing activities, you'll learn cutting-edge strategies for integrating Google in your classroom. You can start and stop lessons at any time; we'll track your progress through the course. At the end of this course, you'll be ready to take the exam to become a Google Certified Educator...
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Dive into the world of digital music rights on YouTube. Designed for music content owners, this course explores the tools and strategies that help teams effectively deliver content and control music assets at scale. ... YouTube
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In this lesson, we explore how learners may have more knowledge in their primary language and provide both teachers and learners robust tools to tap into the diverse groups that make up classrooms. We'll provide strategies for educators to create culturally responsive learning environments. ... Technology has broken physical barriers in which...
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Demonstrate your ability to measure and optimize digital ad performance using Google’s measurement solutions. Certified users will show they can understand the metrics that matter and can turn key insights into action to improve Google Ads performance and make an impact on their business. By earning the Google Ads - Measurement Certification,...
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Google's mission is to organize the world’s information and make it universally accessible and useful. We strive to continue making our products more accessible to users, including students with disabilities or learning challenges. As technology plays an increasingly large role in the classroom, think about how you might use different features...
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This course is designed for you and your students to learn how they can help create a safe and positive experience online. By reading, watching videos, and doing activities, you’ll learn how to integrate Digital Citizenship and Safety activities into your classroom curriculum. ... The proper use of technology helps students learn better, and as...
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Whether you are a school’s go-to technologist, a stellar classroom teacher or an enterprising consultant, Certified Trainers are passionate about helping educators transform classrooms with technology. In order to prepare for this application, you will be taken through the Trainer Course below. Our hope is that you will grow as a trainer by...
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This tailored curriculum provides instructional coaches with tools and strategies that support their 1:1 interactions with educators. The curriculum is designed to be completed sequentially (e.g. follow the lessons in the order they are listed). ... coach success standards, CSS, impactful technology use, ITU, frameworks, amplify, impact,...
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Explore advanced Video ads topics to further your knowledge of Google Ads solutions and strategies. Learn more about using Reach Planner for Video and TV campaigns, YouTube's approach to responsibility, and Video action campaign best practices. Note: Some courses contain links to sites that may not be available in your preferred language or that...
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Find out how the latest generation of Google Analytics can take your measurement strategy to the next level, and learn how to set up a Google Analytics 4 property for your business. After completing this foundational learning path on Google Analytics 4 properties, you'll be able to: Explain how Google Analytics 4 properties address your...
