Drive marketing results with Google Ads
Learn how to translate your brand vision into a coherent marketing strategy by mastering key skills – from reaching the right audience to measuring valuable campaign insights.
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Learn how to translate your brand vision into a coherent marketing strategy by mastering key skills – from reaching the right audience to measuring valuable campaign insights.
Learn how to set up your search campaigns and unlock their full potential with Search Ads 360.
Learn the creative essentials to build campaigns that deliver the right message across Google platforms. Understand how to make your ads relevant to your audience by using the right tools and creative formats.
Learn how to create, manage, and report on your inventory with Google AdMob.
Drive quality leads and maximize performance for your clients.
Master the fundamentals of creating a Google Display ads campaign to meet specific marketing objectives.
Make the most of Search Ads 360 capabilities to optimize the return on your advertising spend, use information about your business to provide reporting insights and automate campaign management, and incorporate social campaign measurement to consolidate your social campaigns.
Google Web Designer gives you the power to design and implement engaging creative content. Use animation and interactive elements to bring your creative vision to life in a wide array of formats that seamlessly integrates with other Google products.
You’re about to test your Waze knowledge. The Waze Ads Fundamentals assessment consists of 48 questions and takes 50 minutes to complete. Keep in mind: You’ll need a score of 80% or higher to pass If you end the assessment early or...
Learn how to get the most out of Google Ads - from maximizing your performance to connecting with your customers - in order to reach your marketing goals.
Learn how to set up an Authorized Buyers account and adhere to the Authorized Buyer program policies. Understand how to meet your clients’ campaign requirements with the appropriate deal type and ad format.
Understand the basics of creating Google Search campaigns to reach your customers with the right message at the right time.
Make better advertising decisions by understanding how digital ads performance is measured and actioning data-driven insights to improve your campaigns.
Learn how to use Google Ads to drive increased awareness and consideration by connecting with your audience at scale, engaging them at key moments, and delivering them a message that resonates.
Master the fundamentals of Campaign Manager to create, measure, and optimize campaigns that meet your digital marketing needs.
Learn how to use optimization score recommendations to get the best results from your Google Ads campaigns.