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Awards
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  • Master creative essentials with Google Ads

    Learn the creative essentials to build campaigns that deliver the right message across Google platforms. Understand how to make your ads relevant to your audience by using the right tools and creative formats.

    • Path
    • Rating 4.8
    • Beginner
  • Learn how to make the most of Google Ads

    Learn how to get the most out of Google Ads - from maximizing your performance to connecting with your customers - in order to reach your marketing goals.

    • Path
    • Rating 5.0
    • Beginner
  • Drive marketing results with Google Ads

    Learn how to translate your brand vision into a coherent marketing strategy by mastering key skills – from reaching the right audience to measuring valuable campaign insights.

    • Path
    • Rating 5.0
    • Beginner
  • Drive foot traffic to your store with Google Ads

    Learn how Google Ads can help you drive traffic to your store. Note: Given the challenging environment many businesses need to operate in as a result of the COVID-19 outbreak, we understand that some of the best practices shared in...

    • Path
    • Rating 5.0
    • Beginner
  • Get Started as an Authorized Buyer

    Learn how to set up an Authorized Buyers account and adhere to the Authorized Buyer program policies. Understand how to meet your clients’ campaign requirements with the appropriate deal type and ad format.

    • Path
    • Duration 55m
    • Rating 4.7
    • Beginner
  • Get Started with Google AdMob

    Learn how to create, manage, and report on your inventory with Google AdMob.

    • Path
    • Duration 2.5h
    • Rating 4.9
    • Beginner
    • Award
  • Mobile Experience Certification Exam

    Demonstrate your mastery of driving growth with mobile experiences. This exam tests knowledge across a broad range of topics related to mobile user experience. Users completing this exam should have a familiarity with mobile as an acquisition channel and...

    • Path
    • Duration 1.3h
    • Rating 4.8
    • Award
  • Explore the Full Value of Video Ad Creative

    Creative is the largest driver of video campaign effectiveness. Learn how to build creative that works for YouTube for each marketing objective, discover YouTube creative tools and resources available to you, navigate how to test and measure creative with Video...

    • Path
    • Duration 1.5h
    • Rating 4.5
  • Google Academy on Air: Search Excellence

    We are excited to bring you Google Academy on Air, so you can join us remotely for exclusive training from Google product experts. These sessions will help you take your skills to the next level, as well as provide helpful...

    • Event
    • Duration 2h
  • Google My Business

    Learn how to use your free Google My Business to create listings that will stand out when customers search online. Take all the courses, pass the Assessment, and earn an Achievement to display on your profile.

    • Path
    • Duration 42m
    • Rating 4.8
    • Beginner
    • Award
  • Measure the Performance of your Google Ads Campaign

    Make better advertising decisions and improve your marketing efforts by understanding how digital ads performance is measured. Learn how to properly set-up Google Ads and Google Analytics measurement solutions, and put insights into action to improve your Google Ads performance.

    • Path
    • Duration 33m
    • Rating 4.0
    • Beginner
  • Learn the fundamentals of Google Ads Smart campaigns

    Understand the essentials of creating Google Ads Smart campaigns to quickly and easily get your message to customers looking for your products and services. Use this automated and simple campaign type to create an ad for your business and reach...

    • Path
    • Duration 17m
    • Rating 3.8
  • Achieve Tagging Excellence

    Learn how effective tagging can improve your ad measurement, and discover which Google tagging solution is best for your business.

    • Path
    • Duration 43m
    • Rating 4.9
    • Beginner
  • Drive growth with mobile experience

    Grow your business by optimizing user experience after the click on mobile sites and apps. Learn ways to set up a user-focused organization and best practices for how to make the mobile experience fast, seamless, and personalized.

    • Path
    • Duration 59m
    • Rating 4.8
    • Beginner
  • Drive growth with mobile experience

    Grow your business by optimizing user experience after the click on mobile sites and apps. Learn ways to set up a user-focused organization and best practices for how to make the mobile experience fast, seamless, and personalized.

    • Path
    • Duration 59m
    • Rating 4.5
    • Beginner
  • Explore the Value of Discovery Ads

    Discovery ads help you reach up to 3 billion people looking for inspiration across their personalized feeds on YouTube, Discover, and Gmail. Put your products in front of new audiences as they explore their interests — no search query needed.

    • Path
    • Duration 1.1h
    • Rating 5.0