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Anna specialises in portrait photography. She uses her website to reach potential customers and has recently set up an SEM campaign to draw more traffic to her site. She wants to use negative keywords to make sure her ads don’t appear for people who aren’t potential customers. Which of the following keywords are the negative keywords?

• Duration 2m
• Rating 4.8

Maria has a pet shop in Bristol, and is writing fun blog posts about pets on her website, which are also being promoted on her social media accounts. Her goal is to try and increase product sales through content marketing efforts. Which metric is the most relevant in assessing which blog posts are contributing to increased product sales?

• Duration 5m
• Rating 4.8

...you’re including the best possible information in your prompt. To better understand effective prompts, compare how a person and an AI tool might respond to the same question. Imagine you're a vegetarian planning a...

• Rating 4.9

Linda owns a guesthouse and has a website where customers can book and pay for rooms in advance. Linda uses SEM to create targeted ads for her rooms. She’s now looking at the analytics data for the different ad campaigns she runs. Take a look at the analytics data for the three campaigns. Select as TRUE the campaign that is performing least...

• Duration 1m
• Rating 4.3

...to make sure you got this lesson (and that we give you credit for it)! Building student agency has come to the forefront of modern education. How can students have a positive impact on their own education and...

• Duration 20m
• Rating 4.1
• Intermediate

...of the visual tools available to them and how to use them can be a challenge. Students (and teachers) come with varied background knowledge of visual tools. Some creative visual tools students can use to present...

• Duration 25m
• Rating 4.8
• Intermediate

In this lesson you'll learn how to manage remote devices and enforce security requirements from the Google Admin console. ... Additional Resources Secure institution-owned devices Reflect on what you have learned...

• Duration 7m
• Rating 5.0

...check to make sure you got this lesson (and that we give you credit for it)! When the opportunity to physically visit different locations is limited, the significance of connection and learning about our planet...

• Duration 35m
• Rating 4.8
• Beginner

...about the different omnichannel formats and campaign solutions, it is time to look at how to successfully measure foot traffic and sales driven by these solutions. When it comes down to it, clients want numbers to back up data. It's important to understand how Google measures omnichannel impact and store visits, and puts that information to...

• Duration 10m
• Rating 4.7
• Advanced

...wanted a way to make a global connection by talking to students in another country. I posted to my local GEG communities asking if anyone was interested in connecting classrooms. We were able to find a Peace Corps...

• Duration 20m
• Rating 4.7
• Intermediate

Waze’s ad formats can help you capture attention and prompt action during relevant in-car moments. In this section you’ll learn how our formats are designed to influence navigation behaviors and drive impact. ... Stand Out From the Crowd Navigation Behaviors: Formats That Matter Join Your Consumers on the Ride Offer Awareness Call to Actions &...

• Duration 3m
• Rating 4.5

...sure you got this lesson (and that we give you credit for it)! Teachers work tirelessly to make content come alive for students. Whatever the subject area, students should be able to comprehend and connect with...

• Duration 17m
• Rating 4.9
• Intermediate

...should you start? Get Familiar with Google Tools for the Digital Classroom We have thrown away the physical textbook in my class. Now I have students work together to build a Google Site that acts as our class...

• Duration 20m
• Rating 4.6
• Beginner

...Classroom and Google Meet Classroom + Meet Integration Record your feedback on learner work using vocaroo.com. Vocaroo generates a sharing link. Copy that sharing link. Educators can paste into a Google Classroom...

• Duration 25m
• Rating 5.0
• Beginner

...You have now learned how to easily assign work to your students and collect it with Google tools. Let’s combine these skills with what you’ve just learned in a real world example.Pick an assignment to give to your...

• Duration 25m
• Rating 4.7
• Beginner

In this lesson you'll learn how to manage remote devices and enforce security requirements from the Google Admin console. ... Additional Resources Secure institution-owned devices Reflect on what you have learned Knowledge check Secure device endpoints by enabling advanced mobile management in Google Workspace for Education Android device...

• Duration 7m
• Rating 5.0

...to understand pre and post-coaching impactLearn best practices for presenting data in a visual and compelling manner In the “Aligning Coaching with School Goals” module, you identified coaching goals that were...

• Duration 15m
• Rating 4.8

...discussions Instruction for Distance Learning Google Classroom assignments Stay Connected with Classroom and Google Meet Classroom + Meet Integration Record your feedback on learner work using vocaroo.com. Vocaroo generates a sharing link. Copy that sharing link. Educators can paste into a Google Classroom comment. While giving typed...

• Duration 25m
• Rating 5.0
• Beginner

...get hands on and model a skill or demonstrate how to work on the task. This is where presenting your screen becomes key, you can even make it interactive with some Q&As built right into Slides. While you can use...

• Duration 20m
• Rating 4.6
• Beginner

...your new hair salon and you want to make sure people find you when they search online. Your friend recommended Google My Business as a way to get your business online for people to see. But, how can Google My...

• Duration 7m
• Rating 4.7
• Beginner