... New Article Title New Article Title New Article Title New Article Title New Article Title New Article Title New Article Title New Article Title New Article Title New Article Title New Article Title New Article...
Valid references, containing material you exclusively own, can help you to accurately claim uploaded videos. ... Introduction Always check your references Always check your references New Article Title Select...
We’ll help you determine who you want to reach within the YouTube community with TrueView. We’ll show you how to take advantage of DoubleClick Bid Manager’s integration with YouTube in order to reach those who have...
Driving action means helping people across the finish line when they show they’re ready to convert. This course shows how to optimize your campaign so you can win as many of these customers as possible for the lowest...
Develop and organize your inventory to make targeting and reporting easier. Optimize your settings to align with your business goals. Build dynamic ad requests with Google Publisher Tags. ... Google Ad Manager,...
View Google’s exciting suite of marketing tools, choose the right fit for your business, and understand how it can enhance your marketing strategy. ... google marketing platform, search ads 360, tag manager 360,...
View Google’s exciting suite of marketing tools, choose the right fit for your business, and understand how it can enhance your marketing strategy. ... google marketing platform, search ads 360, tag manager 360,...
Build on your foundational knowledge by digging deeper into making and optimizing Programmatic Guaranteed deals and buying media across the array of inventory options available to Authorized Buyers. After completing this intermediate learning path, you'll be able to: Determine the appropriate deal strategy for a Programmatic deal buys and...
Before making changes to optimize a campaign, it’s important to review as much data as possible. We’ll review data sources, best practices for how data is handled, and how to approach analysis. ... offline data,...
Get to know Planning, Campaign Manager's tool for planning all aspects of your media buys. Learn the basics of account structure and campaign components, and the essentials you need to plan your mobile and video...
Explore the robust reporting capabilities of Campaign Manager. Learn how you can track campaign performance, measure and report on your campaigns, and stay compliant with Verification using one tool. ... Track...
AdMob’s ad blocking controls help you deliver an ad experience that works for you, your advertisers and your users. Discover robust ad blocking tools, learn how to stay ‘policy-compliant,’ and ensure that both your...
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Using dynamic creatives can help you reach a broad audience by customizing what they see based on geography and demographics. In this course, we’ll show you how to set up your strategy and build creatives that reach...
Explore the Creatives module in Display & Video 360 and how it can help you design, produce, and manage ads at scale. Discover innovative and high-impact formats. Learn how to show the right message to the right users...
Explore the Campaigns module in Display & Video 360 and how it can help you plan and execute your campaigns. Use the forecasting tool for campaign reach planning, and identify campaign issues and optimization...
Build on your Display & Video 360 knowledge by exploring digital marketing maturity concepts, Connected TV, and Structured Data Files while digging deeper into Programmatic Guaranteed deals. After completing this Display & Video 360 learning path, you'll be able to: 1) Discover how the Digital Marketing Maturity Framework is a roadmap to...
Using metrics to find new opportunities doesn't have to be difficult. Here's how to use reports to uncover and position opportunities with your client. ... DoubleClick Bid Manager, DBM, Bid Manager ... Using metrics...
Programmatic Guaranteed gives you the ability to include or exclude audience lists, like Google Audiences, on Programmatic Guaranteed deals with Ad Manager publishers. Learn how to determine which audience lists to...
Discover how campaign savings can be reinvested to achieve even higher reach on Programmatic Guaranteed deals using reports with frequency management metrics, giving you more control and precision when evaluating...
To run effective ads, you'll need to know what to check before a deal runs and how to fix issues. We'll provide behind the scenes insights into deal-making from the buyer's and publisher's side to help you proactively...
Identify your business's main goals and turn them into effective marketing campaigns so that none of your marketing dollars go to waste. ... measurement, attribution, brand measurement, brand lift, KPI, marketing...
Identify your business's main goals and turn them into effective marketing campaigns so that none of your marketing dollars go to waste. ... measurement, attribution, brand measurement, brand lift, KPI, marketing...
Identify your business's main goals and turn them into effective marketing campaigns so that none of your marketing dollars go to waste. ... measurement, attribution, brand measurement, brand lift, KPI, marketing...
