Discover the online tools you can use to promote a business online, create your marketing strategy, and attract the right customers. ###***About this course*** Start our course free of charge and learn how to promote a business online. We'll tell you how to create a successful advertising and marketing strategy, and explain how email marketing,...
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Welcome to the Certified Coach Program
Certified Coach Curriculum...is the Certified Coach Program? Make It Stick Certified Coach Curriculum Orientation Support from Recommended Partners Building your Coaching Toolkit Completing the Year-Long Curriculum Welcome to the Certified...
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Introduction
Digital Citizenship and Safety Course... Introduction UNIT 2: ONLINE SAFETY ON THE GO Learning Objectives Expected Lesson Time: 5 minutes Mobile devices have changed the way we access online services. Parents are handing their children smartphones at an...
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Introduction
Digital Citizenship and Safety Course...that just because something is online, it doesn’t mean it’s true. Introduction The Internet has become an indispensable resource for education. Imagine asking your students to write a research paper without...
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Be Prepared for Common Questions
Certified Trainer Course...schools or educators. To help you answer these questions accurately, we’ve provided responses for some common questions we’ve heard about Google for Education. Go through the sections below, then check what you’ve...
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Introduction
Digital Citizenship and Safety Course...aware doesn’t require being afraid. Let’s look at what you can do to help your students become aware of potential online scams while enjoying the web. Go through the sections below, then check what...
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Introduction
Digital Citizenship and Safety Course... Introduction Expected Lesson Time: 5 minutes Learning Objectives UNIT 1: TEACH STUDENTS ABOUT INTERNET SAFETY AND PRIVACY All students learn at an early age how to keep themselves safe at home, in the classroom,...
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Introduction
Digital Citizenship and Safety Course...importance and benefits of teaching your students online safety skills.Learn how you can help your students become good digital citizens. Welcome to the Digital Citizenship and Safety course. This online course is...
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Discover the Video ad formats that are best suited for consideration goals, as well as tips for implementing them. ... YouTube, video, consideration, Google Ads, campaign setup, video campaigns, marketing objectives, skippable in-stream, in-feed, CPV ... Select the option that best describes your learning goal to receive a more personalized...
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Set Optimal Bid and Budget for App Campaigns
Drive Apps Growth with Google... apps, app campaigns, apps best practices, app installs, app bids, app budgets ... Troubleshooting common issues Align with the goals to identify the right app campaign solutions Now that you're familiar with...
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Introduction
Tools for Diverse Learners Training...your students with disabilities or special needs, or anyone else who may benefit from them. When it comes to learning, there is certainly no one-size-fits-all solution that will resonate with every student, so...
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Course
Digital Citizenship and Safety Course...The course consists of five audiovisual modules, and a short quiz at the end of each module.Upon completion of the course, you’ll find a downloadable Digital Citizenship and Safety Toolkit that you can use to...
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Get Started
Tools for Diverse Learners Training...accessibility for your classroom UNIT 1: USING CHROMEBOOKS IN CLASSROOMS WITH DIVERSE LEARNERS Chromebooks come with a variety of built-in accessibility features to help make engaging with content a reality for...
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Discover More Information on Google for Education Products
Certified Trainer Course...of every app, but having an in-depth knowledge of Google tools will help prepare you for questions that may come up during training sessions. Spend 5 minutes reviewing each help center and bookmark them for the...
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Set Up Display Ad Formats to Meet Your Goals
Learn How to Create and Optimize Google Display Ads Campaigns...campaign, uploaded display ad, best practice for display ad ... Responsive displays ads are the most commonly used Google Display ad format because of how simple they are to create and how efficiently they fit...
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Discover Guidance for Making Effective Display Ads
Create Effective Ads for Display Campaigns...Create Display Ad, Make Display Ad, Display Ad Tips ... Resources Responsive displays ads are the most commonly used Google Display ad format because of how simple they are to create and how efficiently they fit...
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Master how data-driven attribution uses your conversion data to calculate the actual contribution of each ad interaction across the conversion path. Each data-driven model is specific to each advertiser. ... Attribution, Google Ads, Measurement, Google Analytics ... Let's review steps one through four in the data-driven attribution model. Steps...
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...campaign bidding and budgets, and adopt best practices for optimization. ... apps, app campaigns, apps best practices, app installs, app bids, app budgets ... Troubleshooting common issues Align with the goals to identify the right app campaign solutions Now that you're familiar with the different types of bidding, let's look at the minimum...
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Discover the Value of Google Analytics for Firebase
Drive Apps Growth with Google...per conversion. Key takeaways Resources With greater user control and evolving government regulation, privacy's becoming increasingly essential to digital advertising. Google Analytics for Firebase (GA4F) enables...
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Applying for Coach Certification
Certified Coach Curriculum...Application Requirements Are you ready to take the Certified Coach Final Assessment? The full list of artifacts compiled throughout the program, organized by section, are listed below for your reference. Gripe Jam...
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Troubleshoot Performance Using Reports
Optimize Google Ad Manager to Meet Objectives...the content above, and share what you found helpful or what you think could be improved.Would you recommend this content to others? Share your feedback! When you're investigating a potential performance change...
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Learn why viewers, creators, and advertisers choose YouTube. ... Video Creative, Attention, Creative Guidelines, YouTube Creative, Creative, YouTube, YouTube value prop, personal primetime ... Walt and Sophia discuss what YouTube's viewer growth means for his brand. Meet Walt, a brand manager at Sina & Co., and Sophia, his Google lead Hi Sophia,...
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Steps 2 & 3: Investigate and Select a Strategy
Certified Coach Curriculum... Investigate Possible Strategies Continuing the 5-Step Coaching Model: Investigate and Select a Strategy How to Find Strategies with the Strategy Menu and Other Tools Make It Stick