...you show products and store information to shoppers who are nearby and searching on Google. Their primary purpose is to drive consumers to your brick-and-mortar stores to complete a purchase (although they still have the option to purchase online as well). Available countries: Local Inventory Ads have launched in 20 countries globally. In...
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Control your claims workflow
YouTube Content Ownership...on YouTube and earns revenue from ads. Claims connect videos to particular assets. ... Introduction Become well versed in claims Become well versed in claims Identify where claims originate Identify where claims...
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Choose effective references
YouTube Music Rights Management Certification...of content that shouldn’t be used in references? You’ve been notified of a reference overlap, but your company has exclusive ownership of the material. What should you do? Some types of content aren’t acceptable...
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Module 1: Local Inventory Ads
Advanced Omnichannel Certificate...and searching on Google. Their primary purpose is to drive consumers to your brick-and-mortar stores to complete a purchase (although they still have the option to purchase online as well). Available countries:...
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Manage your copyright online
YouTube Content Ownership...and apply the right policies to control your content. Introduction Text Title Fans from around the world come to YouTube to watch their favorite content, whether it’s Psy showing his iconic dance moves in “Gangnam...
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...for every single auction, saving you time while driving better results. This can be achieved by valuing all relevant conversion actions (online and offline) and incorporating them into your Smart Bidding strategies. Consider which categories perform especially well in-store compared to online. Map campaigns by online ROAS or conversion...
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Develop and test strategic decisions
YouTube Content Ownership...a proper experimental structure, test a hypothesis, and draw an actionable, data-driven conclusion to a complex problem. ... Make sense of data Group data for analysis Simplify with filters Compare information to...
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Manage revenue for multiple partners
YouTube Asset MonetizationDetermine payouts to contributors based on asset performance and communicate clearly and effectively around revenue and payments. ... New Article Title Interpret field names in downloadable reports New Article Title...
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...about the different omnichannel formats and campaign solutions, it is time to look at how to successfully measure foot traffic and sales driven by these solutions. When it comes down to it, clients want numbers to back up data. It's important to understand how Google measures omnichannel impact and store visits, and puts that information to...