...for every single auction, saving you time while driving better results. This can be achieved by valuing all relevant conversion actions (online and offline) and incorporating them into your Smart Bidding strategies. Consider which categories perform especially well in-store compared to online. Map campaigns by online ROAS or conversion...
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In this section, you’ll learn about what makes our Waze audience unique and valuable around the world. ... The Waze Audience Why Waze? Our Global Community Reach an Engaged and Loyal Community In this section, you’ll learn about what makes our Waze audience unique and valuable around the world. Waze’s more than 130+ million-strong user base...
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... Module 3: Local Campaigns/ Performance Max for store goals Local Campaigns migration to Performance Max for store goals The way people search for local stores and the frequency of their visits has changed dramatically in the last few years. In fact, 80% of shoppers visit the stores less often, but when they do, the purchase rate and shopping...
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Set your usage and match policies
YouTube Content Ownership...track, or block videos for which you have rights. ... Introduction Set your policies to support your business Set your policies to support your business Distinguish upload and match policies Distinguish usage and...
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Module 1: Local Inventory Ads
Advanced Omnichannel Certificate...and searching on Google. Their primary purpose is to drive consumers to your brick-and-mortar stores to complete a purchase (although they still have the option to purchase online as well). Available countries:...
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Introduction: Grow Offline Sales with Google
Advanced Omnichannel Certificate...experience and expert advice - Google’s omnichannel products help connect customers with the businesses ready to serve them.In this module, you'll learn how to:Identify factors that make up the omnichannel...
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How to show your products on Google
Pointy, a part of Google...show up When you connect to Pointy, your in-store products will automatically be displayed on your Google Business Profile. ... Google Google ... Your products also have the potential to appear in...
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Waze’s ad formats can help you capture attention and prompt action during relevant in-car moments. In this section you’ll learn how our formats are designed to influence navigation behaviors and drive impact. ... Stand Out From the Crowd Navigation Behaviors: Formats That Matter Join Your Consumers on the Ride Offer Awareness Call to Actions &...
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Upload and match policies
YouTube Music Rights Management Certification... Check your knowledge Consider your circumstances Try it Set your policies to support your business Tailor your policies to fit Require a manual review of claims Assign predefined policies at scale When would you...
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Manage your copyright online
YouTube Content Ownership...and apply the right policies to control your content. Introduction Text Title Fans from around the world come to YouTube to watch their favorite content, whether it’s Psy showing his iconic dance moves in “Gangnam...