Understanding content ownership
... Check your knowledge Use works fairly with fair use Try it Spot when you need copyright permissions and licenses Stay clear of copyright violations Get creative with open licenses Access the public domain Which...
... Check your knowledge Use works fairly with fair use Try it Spot when you need copyright permissions and licenses Stay clear of copyright violations Get creative with open licenses Access the public domain Which...
Understanding how copyright protects content will help you manage your content and respect the rights of others on the YouTube platform. ... Introduction Know how copyright helps you Know how copyright helps you...
Before you can earn money on YouTube, you need to set up assets to represent your intellectual property and territorial rights. ... Introduction Make the most of your assets Make the most of your assets Select the...
... Module 3: Local Campaigns/ Performance Max for store goals Local Campaigns migration to Performance Max for store goals The way people search for local stores and the frequency of their visits has changed dramatically in the last few years. In fact, 80% of shoppers visit the stores less often, but when they do, the purchase rate and shopping...
... Module 5: Optimizing to Omnichannel value Including Store visits or store sales in Smart Bidding allows Advertisers to maximize ROI across all touchpoints of the customer journey and uses machine learning to factor in all key signals such as device, location, time of day, etc. to predict performance for every single auction, saving you time...
... Module 4: Measuring Offline Impact Section I: Store Visits Measurement Section II: Store Sales Measurement Having learned about the different omnichannel formats and campaign solutions, it is time to look at how to successfully measure foot traffic and sales driven by these solutions. When it comes down to it, clients want numbers to back up...