...Waze's History Reach Nearby Customers With Waze Ads In this course, you will learn the fundamentals about Our Mission, Power in Numbers, a Brief History of Waze and how businesses of all sizes can advertise on Waze to connect directly with customers while they’re on the go. Waze is where people and technology meet to solve transportation...
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Module 4: Measuring Offline Impact
Advanced Omnichannel Certificate...it is time to look at how to successfully measure foot traffic and sales driven by these solutions. When it comes down to it, clients want numbers to back up data. It's important to understand how Google measures...
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Waze’s ad formats can help you capture attention and prompt action during relevant in-car moments. In this section you’ll learn how our formats are designed to influence navigation behaviors and drive impact. ... Stand Out From the Crowd Navigation Behaviors: Formats That Matter Join Your Consumers on the Ride Offer Awareness Call to Actions &...
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You’ve almost reached your destination! Before you arrive let’s review a few things! ... The Power of Waze Wrap Up & Resources With Waze integrated into your advertising strategy, the car is no longer a digital dark zone. Now you can connect with drivers in that critical moment before a purchase decision.To learn more about our formats visit our...
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Develop and test strategic decisions
YouTube Content Ownership...a proper experimental structure, test a hypothesis, and draw an actionable, data-driven conclusion to a complex problem. ... Make sense of data Group data for analysis Simplify with filters Compare information to...
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Get familiar with music copyright
YouTube Music Rights Management Certification...who want to manage their intellectual property.Because managing music rights is especially complex, YouTube is committed to addressing the challenges presented by digital rights management and helping...
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...you show products and store information to shoppers who are nearby and searching on Google. Their primary purpose is to drive consumers to your brick-and-mortar stores to complete a purchase (although they still have the option to purchase online as well). Available countries: Local Inventory Ads have launched in 20 countries globally. In...
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...about the different omnichannel formats and campaign solutions, it is time to look at how to successfully measure foot traffic and sales driven by these solutions. When it comes down to it, clients want numbers to back up data. It's important to understand how Google measures omnichannel impact and store visits, and puts that information to...
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...buy it online and pickup for quicker availability or looking for that in-store experience and expert advice - Google’s omnichannel products help connect customers with the businesses ready to serve them.In this module, you'll learn how to:Identify factors that make up the omnichannel customer journey.Describe how the omnichannel customer...
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Getting and activating Pointy
Pointy, a part of Google...by Pointy on your behalf. Once your products have been added, you’ll start to see them appear on your Business Profile and other free surfaces across Google. You’ll also be able to start running local inventory...