Code is what powers so much of what we do online, both for work and play. In these videos, you'll learn what code is, why so many coding languages exist, and how they are matched to achieve specific tasks. Most...
Maximize your revenue potential and performance with Downloadable Reports. Analyze what your viewers like and what performs best so you can divvy up your revenue accordingly. ... Scenario 1: How can you maximize your...
Privacy and security should always be a top priority for any business. In these videos, we’ll introduce the basics of online security so that you can examine how it applies to your employees, your company, your users...
Search engines make it simple to find what you're looking for with a click of a button. But how do they work, and how can you improve your visibility on them? Learn the difference between organic and paid search...
Ready to get started with your Google My Business profile? In this course, we’ll show you how to sign up for an account and verify your business. You’ll also discover how to link your account with AdWords so you can...
By incorporating a mix of both display and search engine advertising, you’ll be able to maximise your online visibility. Learn about the benefits of display and search ads, how they differ and how to find and target...
Today's world is a digital one, with nearly half of the global population online. With so many people using the internet, it makes sense for a business to tap into digital. Find out what opportunities exist and how a...
Optimising web pages correctly means more people can find your content faster. There are lots of ways to achieve this, so choosing the most effective methods will save you time and resources. In this topic you'll...
Once your online shop is set up, it's time to ensure everything is optimised correctly so that customers have the smoothest user experience possible. Each touchpoint is an important communication opportunity between...
Today, video is a vibrant and popular part of the online experience. Connecting with customers through this versatile medium can open up valuable advertising and content marketing opportunities. Learn how to integrate...
Ready to dive into the global market? Before launching products or services to an international audience, it's important to validate your new markets, know the difference between translation and localisation and...
Search Engine Marketing (SEM) can open up a world of opportunities when it comes to promoting your service or product. By specifically targeting people interested in your website, you can use online advertising to...
Good public speaking skills aren’t something most people are born with. They have to be learnt. In this module, we’ll show you how to define the objective of your speech, organise your content, and even master...
Content owners and creators should know when to grant or obtain copyright permissions and licenses, as well as how concepts such as fair use, fair dealing, and public domain may impact their work. ... Introduction...
Technology plays a big part in most people’s lives these days, but how do you make sure it actually improves your life rather than distracts from it? In this module, you’ll discover why a healthy relationship with...
