...The first step would be to contact the copyright owners or rightsholders directly and negotiate the appropriate licenses for your use.Licenses typically contain explicit permission for using the content, but may...
...violations Get creative with open licenses Access the public domain Which describes how copyright applies to a cover song? Which is not a main factor when U.S. courts analyze fair use? What is an effective...
Code is what powers so much of what we do online, both for work and play. In these videos, you'll learn what code is, why so many coding languages exist, and how they are matched to achieve specific tasks. Most...
...you have claimed with an asset and have chosen a policy for. Have you added any new channels without applying your usage policy onto them? You can bulk update claims in the Content Manager across unclaimed videos...
...should always be a top priority for any business. In these videos, we’ll introduce the basics of online security so that you can examine how it applies to your employees, your company, your users and customers.
...and operates Cait’s Caps. One of her customers recently brought to her attention that her store doesn't appear in Google Search results. Cait is concerned that she might be missing out on potential customers who...
Optimising web pages correctly means more people can find your content faster. There are lots of ways to achieve this, so choosing the most effective methods will save you time and resources. In this topic you'll...
Once your online shop is set up, it's time to ensure everything is optimised correctly so that customers have the smoothest user experience possible. Each touchpoint is an important communication opportunity between...
Today's world is a digital one, with nearly half of the global population online. With so many people using the internet, it makes sense for a business to tap into digital. Find out what opportunities exist and how a...
Search engines make it simple to find what you're looking for with a click of a button. But how do they work, and how can you improve your visibility on them? Learn the difference between organic and paid search...
By incorporating a mix of both display and search engine advertising, you’ll be able to maximise your online visibility. Learn about the benefits of display and search ads, how they differ and how to find and target...
Today, video is a vibrant and popular part of the online experience. Connecting with customers through this versatile medium can open up valuable advertising and content marketing opportunities. Learn how to integrate...
Search Engine Marketing (SEM) can open up a world of opportunities when it comes to promoting your service or product. By specifically targeting people interested in your website, you can use online advertising to...
Ready to dive into the global market? Before launching products or services to an international audience, it's important to validate your new markets, know the difference between translation and localisation and...
