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Lee is currently trying to promote a free eBook download on his website. He has spent time creating compelling emails and posting updates on his social media accounts. He decides to use data to work out if actionable insights can improve the success of his non-paid promotional efforts. Here are the highlights of the data that was gathered: - 75%...

• Duration 5m
• Rating 5.0

Get your business noticed and connect with more customers through social media, video, and content marketing. About this course Take our course free of charge to learn how to promote your business by using the power of content. Find out how tools like social media, video, and content marketing can help businesses get noticed and connect with...

• Collection
• Duration 3h
• Rating 4.6
• Beginner

Josh, an interior designer, has decided to create blog posts and share them on social media to promote his new business. He’s made a list of all of the things he should remember when writing – however, not all points on his list are correct. Can you help him identify the points that are correct on this list?

• Duration 4m
• Rating 4.8

Maria has a pet shop in Bristol, and is writing fun blog posts about pets on her website, which are also being promoted on her social media accounts. Her goal is to try and increase product sales through content marketing efforts. Which metric is the most relevant in assessing which blog posts are contributing to increased product sales?

• Duration 5m
• Rating 4.8

...online. With so many people using the internet, it makes sense for a business to tap into digital. Find out what opportunities exist and how a website, videos or social media could help you reach your goals.

• Path
• Duration 15m
• Rating 4.9

Hello and welcome! As a Waze Map Editor, you play a vital role in keeping the map accurate and helping drivers navigate smoothly. But unexpected road closures can still disrupt their journeys. By mapping events and road closures, you help Waze provide real-time updates and smarter routes. Events explain why an area is affected—like concerts,...

• Path
• Rating 4.9

Hello and welcome! As a Waze Map Editor, you play a vital role in keeping the map accurate and helping drivers navigate smoothly. But unexpected road closures can still disrupt their journeys. By mapping events and road closures, you help Waze provide real-time updates and smarter routes. Events explain why an area is affected—like concerts,...

• Path
• Rating 4.9

Hello and welcome! As a Waze Map Editor, you play a vital role in keeping the map accurate and helping drivers navigate smoothly. But unexpected road closures can still disrupt their journeys. By mapping events and...

• Path
• Rating 4.9

From websites to local listings, mobile apps to social media, there are lots of ways to be found online. If a website is the best fit for your goals, you'll need to have a basic grasp of how they work. Even more...

• Path
• Duration 40m
• Rating 5.0

...about the different omnichannel formats and campaign solutions, it is time to look at how to successfully measure foot traffic and sales driven by these solutions. When it comes down to it, clients want numbers to back up data. It's important to understand how Google measures omnichannel impact and store visits, and puts that information to...

• Duration 10m
• Rating 4.6
• Advanced

...and Targeting In this section, you’ll learn how getting your business on the map can grow your business and bring customers through your front door. Waze is the world's largest community-based traffic and navigation app. Your ads on Waze will reach consumers at key moments of their journeys helping you to: Get more customers to your business...

• Duration 3m
• Rating 4.5

...music content Follow delivery best practices Try it Review your available methods What can you do to avoid common delivery errors? Where would you go to find the most accurate technical details about ingestion for...

• Rating 4.5
• Advanced

In this section, you’ll learn about what makes our Waze audience unique and valuable around the world. ... The Waze Audience Why Waze? Our Global Community Reach an Engaged and Loyal Community In this section, you’ll learn about what makes our Waze audience unique and valuable around the world. Waze’s more than 130+ million-strong user base...

• Duration 3m
• Rating 4.8

...it is time to look at how to successfully measure foot traffic and sales driven by these solutions. When it comes down to it, clients want numbers to back up data. It's important to understand how Google measures...

• Duration 10m
• Rating 4.6
• Advanced

With mobile video consumption on the rise, it makes sense to include mobile in your advertising strategy. Understanding the options and tools available and how to choose the right keywords and ad formats will set you...

• Path
• Duration 35m
• Rating 4.3