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... Module 5: Optimizing to Omnichannel value Including Store visits or store sales in Smart Bidding allows Advertisers to maximize ROI across all touchpoints of the customer journey and uses machine learning to factor in all key signals such as device, location, time of day, etc. to predict performance for every single auction, saving you time...

• Duration 10m
• Rating 4.4
• Advanced

... Module 5: Optimizing to Omnichannel value Including Store visits or store sales in Smart Bidding allows Advertisers to maximize ROI across all touchpoints of the customer journey and uses machine learning to...

• Duration 10m
• Rating 4.4
• Advanced

... Module 1: Local Inventory Ads Section 1: The ‘Why’ and ‘What’ of Local Inventory Ads Section 2: LIA Introduction Section 3: LIA Optimization Section 4: LIA Reporting Local Inventory Ads lets you show products and store information to shoppers who are nearby and searching on Google. Their primary purpose is to drive consumers to your...

• Duration 10m
• Rating 4.5
• Advanced

• Duration 1h
• Rating 4.2
• Advanced

... Module 1: Local Inventory Ads Section 1: The ‘Why’ and ‘What’ of Local Inventory Ads Section 2: LIA Introduction Section 3: LIA Optimization Section 4: LIA Reporting Local Inventory Ads lets you show products and...

• Duration 10m
• Rating 4.5
• Advanced

Welcome to the Advanced Omnichannel Certificate program. Become a certified expert by completing advanced training modules created by our product experts. The certifications are designed to help you stay ahead of the curve with the latest product techniques and best practices on our Omnichannel product suite. By completing a training module,...

• Path
• Duration 2h
• Rating 4.5
• Advanced
• Award

Discover the online tools you can use to promote a business online, create your marketing strategy, and attract the right customers. About this course Start our course free of charge and learn how to promote a business online. We'll tell you how to create a successful advertising and marketing strategy, and explain how email marketing, video and...

• Collection
• Duration 3h
• Rating 4.7
• Beginner

Learn presentation themes, text, and transitions using Google Slides. ... skills, digital skills, applied digital skills, google docs, sheets, slides, google sheets, google slides, speadsheet ... Learn...

• Duration 45m
• Rating 4.7

Learn to build, organize, and format a spreadsheet. ... skills, digital skills, applied digital skills, google docs, sheets, slides, google sheets, google slides, speadsheet ... Learn to build, organize, and...

• Duration 45m
• Rating 4.8

Learn to edit and format a document. ... skills, digital skills, applied digital skills, google docs, sheets, slides, google sheets, google slides, speadsheet ... Learn to edit and format a document. ... Adjust...

• Duration 45m
• Rating 4.7

Editing the live Waze map is a serious business that can impact many of our drivers across the world. To avoid inconvenience, always follow these guidelines: What you learned is awesome, yet there is more that needs...

• Duration 8m
• Rating 4.8
• Award

Lee is currently trying to promote a free eBook download on his website. He has spent time creating compelling emails and posting updates on his social media accounts. He decides to use data to work out if actionable insights can improve the success of his non-paid promotional efforts. Here are the highlights of the data that was gathered: - 75%...

• Duration 5m
• Rating 4.8

Learn how networking can help you take control of your career, find a job, or grow your business. About this course Whether you are running a business, making your next professional step, or looking for work, networking can help you take control of your career. This free of charge course will help you build your network and personal brand, both...

• Collection
• Duration 1h
• Rating 4.7
• Beginner

Get simple tips and advice on writing for businesess, and learn how to make your communications concise, easy-to-read, and engaging. About this course Business writing is any written communication used in a professional setting. It could be an email, memo, presentation or report. In this free of charge course, you’ll learn some tips and guides...

• Collection
• Duration 1h
• Rating 4.7
• Beginner

... Module 4: Measuring Offline Impact Section I: Store Visits Measurement Section II: Store Sales Measurement Having learned about the different omnichannel formats and campaign solutions, it is time to look at how to successfully measure foot traffic and sales driven by these solutions. When it comes down to it, clients want numbers to back up...

• Duration 10m
• Rating 4.6
• Advanced

Feel more confident about public speaking, and learn how to quickly and easily tailor your speeches to specific audiences. About this course Speaking in public is not something we are born with, but something that is learnt. Public speaking is not only for a select group of people, it can be learnt by anyone. This free of charge course will...

• Collection
• Duration 1h
• Rating 4.7
• Beginner

Content owners and creators should know when to grant or obtain copyright permissions and licenses, as well as how concepts such as fair use, fair dealing, and public domain may impact their work. ... Introduction...

• Duration 15m
• Rating 4.8
• Advanced

Learn how to write a CV, prepare for interviews, and land that next job. About this course With the right tools and skills, anyone can achieve their dream job. Start our free of charge course and learn how to create a great CV and covering letter, develop your online presence, nail the interview, and stay on track to landing your next job. ...

• Collection
• Duration 1h
• Rating 4.8
• Beginner

Learn how to develop and maintain healthy tech habits. About this course Technology plays a big part in most people’s lives these days, but how do you make sure it actually improves your life rather than distracts from it? In this module, you’ll discover why a healthy relationship with technology is so important, and how you can become more...

• Collection
• Duration 1h
• Rating 4.6
• Beginner

... Module 4: Measuring Offline Impact Section I: Store Visits Measurement Section II: Store Sales Measurement Having learned about the different omnichannel formats and campaign solutions, it is time to look at how...

• Duration 10m
• Rating 4.6
• Advanced