Lee is currently trying to promote a free eBook download on his website. He has spent time creating compelling emails and posting updates on his social media accounts. He decides to use data to work out if actionable insights can improve the success of his non-paid promotional efforts. Here are the highlights of the data that was gathered: - 75%...
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Get your business noticed and connect with more customers through social media, video, and content marketing. About this course Take our course free of charge to learn how to promote your business by using the power of content. Find out how tools like social media, video, and content marketing can help businesses get noticed and connect with...
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Josh, an interior designer, has decided to create blog posts and share them on social media to promote his new business. He’s made a list of all of the things he should remember when writing – however, not all points on his list are correct. Can you help him identify the points that are correct on this list?
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Maria has a pet shop in Bristol, and is writing fun blog posts about pets on her website, which are also being promoted on her social media accounts. Her goal is to try and increase product sales through content marketing efforts. Which metric is the most relevant in assessing which blog posts are contributing to increased product sales?
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The online opportunity
Get a business online...online. With so many people using the internet, it makes sense for a business to tap into digital. Find out what opportunities exist and how a website, videos or social media could help you reach your goals.
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Build your web presence
Get a business onlineFrom websites to local listings, mobile apps to social media, there are lots of ways to be found online. If a website is the best fit for your goals, you'll need to have a basic grasp of how they work. Even more...
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In this course, you’ll learn about generative AI, which is a type of AI that creates new content, such as text, images, or other media. You’ll explore how to use generative AI tools to assist your teaching practice by saving time on everyday tasks, personalizing instruction to meet student needs, and enhancing lessons and activities in creative...
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Use Google Chat for Real-time Student Communication
Fundamentals Training... Communication Revolution Lesson Check Communicate in New Ways UNIT 4: SAVE TIME COMMUNICATING Expected Lesson Time: 20 minutes Instant Global Communication See What Other Educators Said Now let's do a quick check...
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Boost Student Research Skills
Fundamentals Training...easy rule that can be applied when searching online is the ‘Rule of 3’. Encourage all students to compare three sources of information before coming to a conclusion on any given topic. A common misconception...
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Bring Your Quizzes Online Using Google Forms
Fundamentals Training...NEW button and select Google Forms (under the More option). You can also go to directly to forms.google.com/create to quickly make a new form without entering Google Drive.Learn How Create a Google Form There are...
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Find High-Quality Educational Content on YouTube
Fundamentals Training...Fundamentals has integration of YouTube built right into it. YouTube videos are easily embedded into communication tools that teachers might use such as Blogger, Google Sites, and Google Classroom. You can even...
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...for Education Content filtering and data protection Configure mail routing options By the end of the lesson, you’ll be able to: Review the scenario below and decide how to handle suspicious emails that come to your domain. Scenario: Block suspicious emails Tools you'll use Sections Mr. Pike, the IT Director of ABC Institution, received a...
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Make mobile work for you
Connect with customers over mobileWith mobile video consumption on the rise, it makes sense to include mobile in your advertising strategy. Understanding the options and tools available and how to choose the right keywords and ad formats will set you...
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Continue learning how to safeguard your institution's digital environment with this lesson that explores Google Workspace for Education's security health page. ... Security checklist Reflect on what you have learned Additional Resources Knowledge check Security health page By the end of the lesson, you’ll be able to: To explore the security...
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Education institutions are creating more data and information than ever before. In this lesson, learn about the importance of data loss prevention (DLP) and how to prevent sensitive data from being unintentionally leaked. ... Additional resources Protect against data breaches Reflect on what you have learned Knowledge check Safeguard sensitive...
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Set up and configure Gmail
Google Workspace for Education Fundamentals for IT Admins...lesson, you’ll be able to: Review the scenario below and decide how to handle suspicious emails that come to your domain. Scenario: Block suspicious emails Tools you'll use Sections Mr. Pike, the IT Director of...
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Learn how to use Google Workspace for Education's tools and features to further protect your institution from scams and ransomware. ... Identify potential malware and ransomware Identify, triage, and take action with the investigation tool Knowledge check Safety features to protect against phishing and spam Cyber threats to education Proactively...
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Augment Your Lessons with Interactive Content
Fundamentals Training...Chromebooks or Android tablets, then you can have access to the Chrome Web Store. Go to chrome.google.com/webstore to get started. This is a great place for teachers to find extensions to increase efficiency,...
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When students are away from the school, distance learning can mean fewer connections to school life. In this module we will look at how using Hangouts Meet for video calls and livestreaming can help keep that vital connection when distance learning. ... Recording a Meet Presenting your Screen in Meet Lesson Check Distance Learning Video Calls...