You’ve almost reached your destination! Before you arrive let’s review a few things! ... Knowledge Check In this course, you will learn more about Waze Ads’ three solutions, including:Starter, Plus, and Brands: The unique offerings, pricing, and payment options of each of our three advertising solutions, Starter and Plus, and Brands.Starter vs....
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Find out how the latest generation of Google Analytics can take your measurement strategy to the next level, and learn how to set up a Google Analytics 4 property for your business. After completing this foundational learning path on Google Analytics 4 properties, you'll be able to: Explain how Google Analytics 4 properties address your...
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Implementing Search Audiences
Improve campaign performance with optimization scoreLearn how to implement audience lists for your Search campaigns in order to re-engage potential customers. First we'll cover the difference between targeting... Learn how to implement audience lists for your...
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Create Animations in Google Web Designer
Create and Implement Engaging, Interactive Creatives with Google Web DesignerEasily create and implement a variety of animations in Google Web Designer, which automatically handles the transitions between key moments in your animation. Quickly create animations without the need for code, or...
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Unit 10 Review
Advanced TrainingIt’s amazing what students can do when given the time, tools, support, and encouragement to make a difference. Some of their most memorable experiences happen outside of the regular classroom. Think about how you can...
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Use Search Ads 360 and Google Analytics
Build Your Campaign Strategy with Search Ads 360Run robust and insightful reports to help inform your bid strategy and workflow by using the integration points and share data between Search Ads 360 and Google Analytics. ... Google Marketing Platform, GMP, Search...
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Meet Google Marketing Platform and Search Ads 360
Learn the Value of Search Ads 360Discover how Google Marketing Platform and Search Ads 360 can help you manage your end-to-end campaign. ... Introduction Google Marketing Platform Google Marketing Platform introduction Why? Getting to know Google...
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Optimize Your Creatives
Build Your Media Strategy with Display & Video 360Focus on how your assets are performing against your goals before bidding begins by choosing how to optimize between the available creatives to fill an impression. ... Google Marketing Platform, GMP, Creative,...
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Optimize Your Creatives
Serve Creative Ad Formats at Scale Using Google Marketing PlatformFocus on how your assets are performing against your goals before bidding begins by choosing how to optimize between the available creatives to fill an impression. ... Google Marketing Platform, GMP, Creative,...
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Build Creatives with Display & Video 360
Explore the Power of Creatives With Google Marketing PlatformDrive real-world business outcomes with high-quality creatives. Connect the dots between media and creative by using data-driven formats and strategies to deliver relevant ad experiences. ... Introduction Thoughtful...
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What Sets Google Analytics 4 Properties Apart
Discover the Next Generation of Google AnalyticsLearn the difference between the new Google Analytics 4 Properties and the existing Universal Analytics properties. ... advanced analysis, audiences, big query export, cross device reporting, cross platform reporting,...
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Unit 11 Review
Fundamentals TrainingYou did it! You made it through all three fundamental lessons on YouTube and hopefully you’ve learned a lot along the way. You’ve sharpened your skills in finding and curating videos and you’re primed and ready to...
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Unit 11 Review
Advanced TrainingYou’ve learned about many ways to support teachers in their use of digital content for effective learning. Some of the ideas are easy to start implementing right away, while others may take careful consideration...
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Increase Growth with Value-Focused Bidding
Learn How to Create Google Search CampaignsUnderstand the differences between Google’s value-focused Smart Bidding strategies, Target ROAS and Maximize Conversion Value. Identify which option is best for your business to apply the right bidding strategy for...
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Unit 13 Review
Fundamentals TrainingAs you can see, developing good digital citizenship skills in our students is something that every teacher can do. It can start with something as easy as a conversation or be more involved, such as through schoolwide...
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Unit 12 Review
Fundamentals TrainingGroup work doesn’t have to be complicated. With a few tips and easy-to-use digital tools at your disposal, you and your students will be set up for success. Now that you’ve explored ideas for facilitating meaningful...
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Explore the Benefits of the Digital Classroom and Encourage Twenty-First Century Work Habits
Fundamentals Training...
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Unit 10 Review
Fundamentals TrainingTaking that tried and true lesson to the next level should now be a little easier. As we discovered in this unit, creating more interactive presentations and finding apps to augment your lessons are just two easy ways...