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To maximize productivity, users want to access Google Workspace for Education on their mobile, desktop and laptop devices. With Google Workspace for Education, institutions can effectively manage Android, iOS and Windows 10 devices, securing these endpoints and increasing data protection. In this lesson, you’ll learn how advanced mobile...

• Duration 7m
• Rating 5.0

To maximize productivity, users want to access Google Workspace for Education on their mobile, desktop and laptop devices. With Google Workspace for Education, institutions can effectively manage Android, iOS and...

• Duration 7m
• Rating 5.0

...easy rule that can be applied when searching online is the ‘Rule of 3’. Encourage all students to compare three sources of information before coming to a conclusion on any given topic. A common misconception...

• Duration 17m
• Rating 4.6
• Beginner

...the content above, and share what you found helpful or what you think could be improved.Would you recommend this content to others? Share your feedback! After an advertiser implements deep links, the next step...

• Duration 7m
• Rating 4.7

Set up your campaign correctly at the start to avoid complications later on — these tips will show you how. ... DoubleClick Bid Manager, DBM, Bid Manager, DBM best practices, campaign set up ... Set up your campaign...

• Duration 5m
• Rating 4.6

...Display & Video 360 channels. The Pareto principle applies: 80 percent of impression volume will typically come from 20 percent of sites, so, focus on the top 20 percent of sites.Run a general/standard basic...

• Duration 7m
• Rating 4.3
• Intermediate

Learn how to plan your first mobile campaign in Campaign Manager 360. ... Campaign Manager 360, CM360, Google Marketing Platform, GMP, digital marketing, ad campaign, ad serving, display campaigns, mobile campaign,...

• Duration 5m
• Rating 4.0

...app growth, app conversion tracking, firebase ... Answer this question correctly to mark the module complete.What's the difference between Google Analytics for Firebase and GA4 properties? Show what you know...

• Duration 15m
• Rating 5.0

...and control all aspects of the media sales process and digital business. Since programmatic buying encompasses direct and indirect, you’re able to manage all of this across ad serving, forecasting, reporting, and...

• Duration 10m
• Rating 5.0

...Analytics property, select the following links. Resources Answer this question correctly to mark the module complete. Roberto runs a local news service for his city. He has a website, an Android app, and an iOS...

• Duration 6m
• Rating 4.7

...Analytics property, select the following links. Resources Answer this question correctly to mark the module complete. Roberto runs a local news service for his city. He has a website, an Android app, and an iOS...

• Duration 6m
• Rating 4.7

Learn how to plan your first mobile campaign in Campaign Manager 360. ... Campaign Manager 360, CM360, Google Marketing Platform, GMP, digital marketing, ad campaign, ad serving, display campaigns, mobile campaign, websites, apps, mobile sites ... The mobile advertising environment allows you to direct your campaign across multiple devices to...

• Duration 5m
• Rating 4.0

...Apps, Apps Metrics, app metrics, Measuring Apps, measuring app growth, app conversion tracking, firebase ... Answer this question correctly to mark the module complete.What's the difference between Google Analytics for Firebase and GA4 properties? Show what you know Remember the Install metric shows up differently in Google Play and...

• Duration 15m
• Rating 5.0

...Let’s see how Celine does this for her campaign — her goal is to raise awareness for her growing coffee company. After Celine shows us the ropes, we’ll show you how to do the same with your own campaign goals....

• Duration 15m
• Rating 4.8
• Intermediate

...determines that the closer the customer gets to the “Thank you” page the more likely they are to complete the purchase — it means a lower CPA. That’s CPA optimization in action. 4. Are you meeting your CPA...

• Duration 13m
• Rating 4.7
• Intermediate

...Identify the high performers. High clicksHigh conversionsReasonable CPAs show whether your conversions come at a reasonable cost 3. Identify the low performers. Low impressionsLow CTRsHigh CPAs 4. Optimize. Check...

• Duration 11m
• Rating 4.8
• Intermediate

...month- and quarter-end market conditions can cause an increase in CPMs due to the increase in demand, competition, and less available inventory. Monitoring for specific goals In addition to the above schedule,...

• Duration 11m
• Rating 4.7
• Intermediate

...for this interstitial ad unit and select Save. In this example, we’ll enter 320x480 and 480x320 to reflect common interstitial sizes for vertical and horizontal orientation, respectively. The newly created ad unit...

• Duration 46m
• Rating 4.5

...food delivery, banking, streaming, and social media. Like ACi, ACe ads are automated across channels. The recommended user base for ACe is 250,000 users. Who should use ACe? The following is a list of requirements...

• Duration 17m
• Rating 5.0

...free to skip to the Unit Review at the end. Groups Classroom Drive Sheets Learn How Provide Feedback with Comments and Suggested Edits in Docs Learn How Create Class Rosters in Classroom Learn How Use Contacts to...

• Duration 5m
• Rating 4.9
• Beginner

Learn the about the three components of creating a seamless mobile experience for your customers — deep linking, tracking conversions, and bidding on conversions. ... At some companies, silos between web and app teams...

• Duration 8m
• Rating 4.8

...for your website, set up a GA4 property alongside it to take advantage of new Analytics features as they come out.Once you're done setting up a GA4 property for your business, verify your account setup by logging...

• Duration 11m
• Rating 4.7
• Beginner

...work! How many is “enough”? For a campaign to run well, you’ll need to have at least 300 unique user-completed conversion events (install or in-app action) over a 30-day period. Conversion events that happen more...

• Duration 8m
• Rating 4.8
• Beginner

...article for event editing. For other events, you'll need to add them yourself. You can find other generally recommended events, visit this Help Center article. Where applicable, make sure to include the additional...

• Duration 15m
• Rating 4.0