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Waze for Cities: First Steps!
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Scenarios for downloadable reports
YouTube Asset MonetizationMaximize your revenue potential and performance with Downloadable Reports. Analyze what your viewers like and what performs best so you can divvy up your revenue accordingly. ... Scenario 1: How can you maximize your...
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Intro to Code
Understand the basics of codeCode is what powers so much of what we do online, both for work and play. In these videos, you'll learn what code is, why so many coding languages exist, and how they are matched to achieve specific tasks. Most...
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Improve your online business security
Improve your online business securityPrivacy and security should always be a top priority for any business. In these videos, we’ll introduce the basics of online security so that you can examine how it applies to your employees, your company, your users...
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Navigate copyright permissions
YouTube Content OwnershipContent owners and creators should know when to grant or obtain copyright permissions and licenses, as well as how concepts such as fair use, fair dealing, and public domain may impact their work. ... Introduction...
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Jim owns a local bike shop and wants to be noticed more by the people in his town. He decides to use the internet to connect with customers online by creating a listing for his business in a local directory like Google My Business. Help Jim create his listing by choosing the minimum information he should add.
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Get started with search
Make sure customers find you onlineSearch engines make it simple to find what you're looking for with a click of a button. But how do they work, and how can you improve your visibility on them? Learn the difference between organic and paid search...
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Advertise on other websites
Promote a business with online advertisingBy incorporating a mix of both display and search engine advertising, you’ll be able to maximise your online visibility. Learn about the benefits of display and search ads, how they differ and how to find and target...
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The online opportunity
Get a business onlineToday's world is a digital one, with nearly half of the global population online. With so many people using the internet, it makes sense for a business to tap into digital. Find out what opportunities exist and how a...
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Make search work for you
Make sure customers find you onlineOptimising web pages correctly means more people can find your content faster. There are lots of ways to achieve this, so choosing the most effective methods will save you time and resources. In this topic you'll...
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Sell more online
Get a business onlineOnce your online shop is set up, it's time to ensure everything is optimised correctly so that customers have the smoothest user experience possible. Each touchpoint is an important communication opportunity between...
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Make the most of video
Promote a business with contentToday, video is a vibrant and popular part of the online experience. Connecting with customers through this versatile medium can open up valuable advertising and content marketing opportunities. Learn how to integrate...
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Expand internationally
Expand a business to other countriesReady to dive into the global market? Before launching products or services to an international audience, it's important to validate your new markets, know the difference between translation and localisation and...
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Be noticed with search ads
Promote a business with online advertisingSearch Engine Marketing (SEM) can open up a world of opportunities when it comes to promoting your service or product. By specifically targeting people interested in your website, you can use online advertising to...
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Speaking in Public
Speaking in publicGood public speaking skills aren’t something most people are born with. They have to be learnt. In this module, we’ll show you how to define the objective of your speech, organise your content, and even master...














