...who are physically close to a store is a relatively easy task. Learn some ways to take advantage of that unique opportunity to attract new customers, by mastering local advertising, mobile marketing and more.
Optimising web pages correctly means more people can find your content faster. There are lots of ways to achieve this, so choosing the most effective methods will save you time and resources. In this topic you'll...
Technology plays a big part in most people’s lives these days, but how do you make sure it actually improves your life rather than distracts from it? In this module, you’ll discover why a healthy relationship with...
With mobile video consumption on the rise, it makes sense to include mobile in your advertising strategy. Understanding the options and tools available and how to choose the right keywords and ad formats will set you...
Businesses of any size can take advantage of Google My Business, but how do you manage at scale? In this course, we’ll help you navigate verifying locations in bulk and cover how to power campaigns in AdWords using...
... In this lesson, you will investigate how unconscious bias and systemic and personal barriers may impact professional success. This workshop from the Grow with Google program Women Will is tailored to those who...
... In this lesson, you will investigate how unconscious bias and systemic and personal barriers may impact professional success. This workshop from the Grow with Google program Women Will is tailored to those who...
...market? Before launching products or services to an international audience, it's important to validate your new markets, know the difference between translation and localisation and ensure you have the technical...
Search Engine Marketing (SEM) can open up a world of opportunities when it comes to promoting your service or product. By specifically targeting people interested in your website, you can use online advertising to...
Good public speaking skills aren’t something most people are born with. They have to be learnt. In this module, we’ll show you how to define the objective of your speech, organise your content, and even master...
... Review You have reached the end of our journey into the exciting world of AI for educators! Along the way, you gained a strong foundational understanding of AI in order to unlock its potential to support and...
If you have a physical storefront, you'll need to harness local online marketing in order to reach customers. Ensure you're visible to people close to your store by creating a listing in local directories, engaging in...
Search engines make it simple to find what you're looking for with a click of a button. But how do they work, and how can you improve your visibility on them? Learn the difference between organic and paid search...
With Google My Business, getting your business information to stand out on Google Search and Maps is easier than you think. See how you can create a free Business Profile that will help attract new customers and...
Today's world is a digital one, with nearly half of the global population online. With so many people using the internet, it makes sense for a business to tap into digital. Find out what opportunities exist and how a...
Whether you have a few or a few thousand videos or assets, you can upload and manage metadata using several tools. ... New Article Title Use the basic youtube.com UI to upload and update New Article Title Use the...
Policies define how YouTube handles your claimed content. Get versed on how you decide when to monetize, track, or block videos for which you have rights. ... Introduction Set your policies to support your business...
Code is what powers so much of what we do online, both for work and play. In these videos, you'll learn what code is, why so many coding languages exist, and how they are matched to achieve specific tasks. Most...
