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Learn the fundamentals of creating a Discovery campaign After completing this foundational Discovery campaign learning path, you'll be able to: - Create and manage Discovery campaigns - Apply best practices - Build inspirational Discovery ads Note: Some courses contain links to sites that may not be available in your preferred language or that...

• Path
• Duration 1.1h
• Rating 4.0

Discovery ads help you reach up to 3 billion people looking for inspiration across their personalized feeds on YouTube, Discover, and Gmail. Put your products in front of new audiences as they explore their interests — no search query needed. After completing this foundational Discovery ads learning path, you'll be able to: - Summarize what...

• Path
• Duration 1.1h
• Rating 5.0

Learn the basics of setting up your Discovery ads and the importance of picking the right assets for them. Then, practice building inspiring ads that will stop your customers mid-scroll. ... Discovery, Discovery ads,...

• Duration 24m
• Rating 4.7

Learn the basics of setting up your Discovery ads and the importance of picking the right assets for them. Then, practice building inspiring ads that will stop your customers mid-scroll. ... Discovery, Discovery ads,...

• Duration 24m
• Rating 4.7

...campaign. Then, step into the Google Ads interface to practice creating a new campaign and setting up your bidding and audience strategies. ... Discovery, Discovery ads, feeds, Gmail, YouTube feed, Discover,...

• Duration 23m
• Rating 4.5

...campaign. Then, step into the Google Ads interface to practice creating a new campaign and setting up your bidding and audience strategies. ... Discovery, Discovery ads, feeds, Gmail, YouTube feed, Discover,...

• Duration 23m
• Rating 4.5

Learn about Discovery ads, how they work, and why to use them to reach your marketing objectives. ... Discovery, Discovery ads, feeds, Gmail, YouTube feed, Discover, Discover Feed, Google Display ads, Google display,...

• Duration 16m
• Rating 4.8

Learn about Discovery ads, how they work, and why to use them to reach your marketing objectives. ... Discovery, Discovery ads, feeds, Gmail, YouTube feed, Discover, Discover Feed, Google Display ads, Google display,...

• Duration 16m
• Rating 4.8

Learn how to build a successful campaign using Google Ads from start to finish with this extensive course optimized for account managers and planners. Establish foundational knowledge of Google Ads and maximize with more detailed knowledge including: Creative excellence, improving performance with optimization score, and more. After completing...

• Path
• Rating 4.6
• Beginner

Get to know the Inventory module in Display & Video 360 and how it can help you browse and discover inventory using Spotlights. Negotiate deals for available inventory across deal types and sellers. ... Introduction...

• Duration 9m
• Rating 4.4
• Beginner

The Creative Certification Exam Study Guide links to resources you might find helpful in preparing for the exam. ... Creative Certification, Studio, Certification, Rich Media Ads, Dynamic Ads. ... {"grpc"=>{"mid"=>"",...

• Duration 1h
• Rating 2.0
• Beginner

...the ability to perform critical tasks and workflows with Platform products. The certification exams are designed for users with real-world, hands-on experience using Google Marketing Platform products, and test on specific predetermined criteria aligned with critical job tasks. The certification exams are not recommended for users...

• Path
• Duration 1h
• Rating 4.7
• Intermediate
• Award

Practice negotiating a Guaranteed deal using the Programmatic Guaranteed Deal workflow. ... DV360, programmatic, programmatic guaranteed, Marketplace, deals, negotitate execute, configure, discover, Display & Video...

• Duration 3m
• Rating 5.0

Practice configuring a Programmatic Guaranteed deal. ... DV360, programmatic, programmatic guaranteed, Marketplace, deals, negotitate execute, configure, discover, Display & Video 360 ...

• Duration 3m
• Rating 5.0

...to reach or re-engage prospective customers. Discover how to apply best practices and optimize your campaign once it's running. ... google ads display audiences, audience, audience targeting, remarketing,...

• Duration 7m
• Rating 4.4
• Intermediate

Learn how to build a successful campaign using Google Ads from start to finish with this extensive course optimized for account managers and planners. Establish foundational knowledge of Google Ads and maximize with...

• Rating 5.0

Learn how to build a successful campaign using Google Ads from start to finish with this extensive course optimized for account managers and planners. Establish foundational knowledge of Google Ads and maximize with...

• Path
• Rating 4.6
• Beginner

Enter all of the creative details and asset names at once, create all the creatives with a single upload, and edit the uploaded creatives using the bulk upload and bulk edit functions in Display & Video 360. ...

• Duration 9m
• Rating 3.8

Enter all of the creative details and asset names at once, create all the creatives with a single upload, and edit the uploaded creatives using the bulk upload and bulk edit functions in Display & Video 360. ...

• Duration 9m
• Rating 3.8

...Platform offers a versatile solution for serving creative ad formats at scale that can reach the right person at the right moment with the right message, while allowing you to effectively collaborate with others and manage your creatives. After completing this intermediate learning path, you'll be able to: Identify immersive and engaging...

• Path
• Duration 1.3h
• Rating 4.6
• Intermediate

Build on your foundational Display & Video 360 knowledge by digging deeper into Programmatic Guaranteed deals, Creatives, Optimization with Automated Bidding, Attribution models and mApp. After completing this intermediate learning path, you'll be able to: Determine the appropriate deal strategy for a programmatic deal buys and implement using...

• Path
• Duration 3.2h
• Rating 4.8
• Intermediate

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• Duration 10m
• Rating 4.0
• Intermediate

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• Duration 14m
• Rating 4.5
• Intermediate

Understand the essentials of creating Google Ads Smart campaigns to quickly and easily get your message to customers looking for your products and services. Use this automated and simple campaign type to create an ad for your business and reach your goals. After completing this Smart campaigns foundational learning path, you’ll be able to:...

• Path
• Duration 17m