After going through the lessons in this unit, do you feel inspired to go beyond the walls of your classroom? Let’s test out what you’ve learned with a few quick questions.Your score is private and won’t be shared. You...
Now that you have some powerful tools at your disposal, let’s take them for a spin. The best way to internalize just how effective these tools are, is to try them out and review how they can be used.Your score is...
Eric is working on his website, which sells produce from his farm. He’s thinking of different ways to improve his website so that it appears on more search engine results and gets more traffic. Which of these ideas will help improve his search visibility?
Eric is working on his website, which sells produce from his farm. He’s thinking of different ways to improve his website so that it appears on more search engine results and gets more traffic. Which of these ideas will help improve his search visibility?
Matt needs to make sure his website is suitable for his Portuguese customers. He’s made a list of translation and localisation tasks. Which items on his list relate to localisation?
Matt needs to make sure his website is suitable for his Portuguese customers. He’s made a list of translation and localisation tasks. Which items on his list relate to localisation?
Matt needs to make sure his website is suitable for his Portuguese customers. He’s made a list of translation and localisation tasks. Which items on his list relate to localisation?
Umar runs an online tutoring platform. His business is growing and he would like to create a website to help manage his teachers, store lesson content and students' scores. He is concerned about protectiong his staff and students' personal information and would like some guidance to protect his business online.
Hamish has created a website with an online booking system for his salon appointments. He wants to engage more with his customers and came up a list of goals. Help Hamish to match each task with the online tool you think he should use to achieve his goal.
Hamish has created a website with an online booking system for his salon appointments. He wants to engage more with his customers and came up a list of goals. Help Hamish to match each task with the online tool you think he should use to achieve his goal.
Sam spends much of his day online, and realises it's starting to impact his relationship with friends. How might you introduce the idea of digital wellbeing to him?
Jim owns a local bike shop and wants to be noticed more by the people in his town. He decides to use the internet to connect with customers online by creating a listing for his business in a local directory like Google My Business. Help Jim create his listing by choosing the minimum information he should add.
Jim owns a local bike shop and wants to be noticed more by the people in his town. He decides to use the Internet to connect with customers online by creating a listing for his business in a local directory like Google Business Profile. Help Jim create his listing by choosing the minimum information he should add.
Daryl is keen to impress potential recruiters and land his next job. He's decided to develop his own personal brand online. What advice can you give him?
Lee is currently trying to promote a free eBook download on his website. He has spent time creating compelling emails and posting updates on his social media accounts. He decides to use data to work out if actionable insights can improve the success of his non-paid promotional efforts. Here are the highlights of the data that was gathered: - 75%...
Lee is currently trying to promote a free eBook download on his website. He has spent time creating compelling emails and posting updates on his social media accounts. He decides to use data to work out if actionable insights can improve the success of his non-paid promotional efforts. Here are the highlights of the data that was gathered: - 75%...
Ryan is an administrator for a small business. He often feels there just aren't enough hours in the day to complete all his tasks. Which of the following could he do to manage his time better?
To maximise the hits on his website, Colin wants to target two different audiences using both display ads and search advertising. His two target audiences include cinema-goers and home movie watchers. Which type of approach would work for each audience?
Dele runs a successful clothing business. He's heard a bit about machine learning, and thinks it could help him make some of his day-to-day tasks more efficient. How do you think machine learning could help his business?
To maximise the hits on his website, Colin wants to target two different audiences using both display ads and search advertising. His two target audiences include cinema-goers and home movie watchers. Which type of approach would work for each audience?
