Validate your expertise using Google Display to deliver results that get the most from your display advertising investment. Certified users will demonstrate their ability to develop effective Display strategies and campaigns that achieve specific marketing goals.
By earning the Google Ads Display Certification, Google recognises your ability to:
- Translate a vision for online marketing into a coherent digital marketing strategy
- Develop a Google Display strategy with wider company marketing plans
- Generate a plan to increase awareness, consideration, action and retention using Google Display
- Develop a plan to reach new and existing customers with Google Display Audiences
- Ensure that the Display marketing plan is aligned with the digital marketing budget
Note: Some courses contain links to sites that may not be available in your preferred language or that require you to select your language. Performance Planner to launch on Apps, Shopping and Display soon.