Grasp the fundamentals of Campaign Manager 360 to create, measure, and optimize campaigns that meet your digital marketing needs. Learn how to reach specific audiences and track campaign performance.

After completing this foundational Campaign Manager 360 learning path, you'll be able to:

  • Prepare and run campaigns that work effectively for mobile and video.
  • Reach specific audiences.
  • Implement Floodlight tags to measure conversions and optimize your campaign.
  • Track campaign performance using the Insights dashboard and Report Builder.
  • Enable and configure your verification settings to control where your ads are being served.

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