Understand the foundational key solutions available under Commerce to build innovative capabilities for your brand and deliver impactful services to your audience.
After completing this Commerce foundations learning path, you’ll be able to:

  • Clarify the reasons to invest on Commerce capabilities and label the types of roles of commerce Operations
  • Optimize and take the most out of Google Merchant Center, Manufacturer Center and Google My Business
  • Implement an effective Feed Management
  • Choose the appropriate Commerce campaign strategy, apply the best practices to optimize each type of your Commerce campaigns and use omnichannel measurement
  • Select the appropriate reports to make decisions for retail strategy


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