Showcase your ability to use Google Analytics 4 to gain valuable insights and make marketing decisions. Certified users will demonstrate an understanding of Google Analytics, including how to set up and structure a property, and use various reporting tools and features.

By earning the Google Analytics Certification, Google recognizes your ability to:

  • Setup a Google Analytics 4 property for a website or an app
  • Collect the data you need for your business and use the various reporting tools and features
  • Recognize key measurement features that can show the effectiveness of your online marketing efforts

Note: Some courses contain links to sites that may not be available in your preferred language or that require you to select your language.