Showcase your ability to use Google Analytics 4 to gain valuable Insights and make marketing decisions. Certified users will demonstrate an understanding of Google Analytics, including how to set up and structure a property, as well as use various reporting tools and features.

By earning the Google Analytics Certification, Google recognises your ability to:

  • Set up a Google Analytics 4 property for a website or an app
  • Collect the data that you need for your business and use the various reporting tools and features
  • Recognise key measurement features that can show the effectiveness of your online marketing efforts

Note: Some courses contain links to sites that may not be available in your preferred language or that require you to select your language.