A founding principle to driving apps growth is putting the user first. After that all else will follow. If your marketing objective is to increase awareness, this is a collection of modules to help you build a comprehensive solution and use the right tools to measure impact.
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Learn about Google’s unique value proposition when it comes to apps.
Learn how to achieve app campaigns for engagement excellence with proven best practices and product features that will drive apps growth.
Gain clarity on exactly what to measure to drive apps growth, and feel confident in knowing which measurement solutions will help to tell the full story.
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